本文關(guān)鍵詞： 文化規(guī)劃 文化集群 文化經(jīng)濟(jì) 媒介傳播 文化建設(shè) 城市建設(shè)　出處：《浙江大學(xué)》2016年博士論文　論文類型：學(xué)位論文

【摘要】：本文總結(jié)了能夠剖析城市文化建設(shè)的科學(xué)理論,通過實地考察有借鑒意義的具體案例加拿大溫哥華,研究其城市發(fā)展規(guī)劃與文化實踐,分析其文化空間分布及城市品牌內(nèi)涵傳播,提出了由"文化空間集群"與"媒介傳播"協(xié)同驅(qū)動文化建設(shè)的動力機(jī)制——"齒輪效應(yīng)",以期突破城市文化建設(shè)對價值與作用的研究,深入動力機(jī)制的分析,并建立了文化建設(shè)策略框架,對指導(dǎo)城市轉(zhuǎn)型與發(fā)展具有重要的理論與實際意義。文章開頭提出由于缺乏科學(xué)的理論做指導(dǎo),實踐過程中的城市文化建設(shè)常成為一種媒體造勢。通過表面媒介傳播來營造的城市文化,建設(shè)效果不明顯,持續(xù)不長久。因此,突破城市文化建設(shè)對宏觀價值與作用的研究,深入城市文化建設(shè)驅(qū)動原理的微觀分析,是本文的主旨。研究通過齒輪運動的方式隱喻文化建設(shè)是"汽車";組織與制度統(tǒng)籌下的文化空間集群運動是內(nèi)在動力——"小齒輪";媒介傳播效果的循環(huán)是外在動力——"大齒輪";穩(wěn)定的媒介傳播空間是保證齒輪運轉(zhuǎn)的"潤滑油";市民與游客的文化消費是汽車的"能源",在內(nèi)外兩種動力的協(xié)同運作下,城市文化建設(shè)將扎實與穩(wěn)步的發(fā)展,帶來巨大的經(jīng)濟(jì)與社會效益。因此,研究的各章節(jié)都是對"齒輪效應(yīng)"中每一部分"零件"的具體拆分闡釋。本文共分六章。第一章為緒論,提出問題,并對國內(nèi)外城市文化動力機(jī)制研究進(jìn)行文獻(xiàn)綜述,提出"齒輪效應(yīng)"以及論文的研究價值與方法;第二、三章解釋文化建設(shè)內(nèi)在動力機(jī)制"小齒輪":第二章探究城市以街區(qū)為基礎(chǔ)的文化空間集聚模式,用文化創(chuàng)意產(chǎn)業(yè)集群分析的方式對文化空間集群進(jìn)行了相關(guān)性分析,繪制了集群的關(guān)系圖譜,考察了內(nèi)在文化動力形成基礎(chǔ);第三章分析溫哥華城市規(guī)劃制度,并對大溫哥華《宜居區(qū)域戰(zhàn)略計劃》與溫哥華《文化規(guī)劃2008-2018》進(jìn)行詳細(xì)介紹,提出通過組織制度統(tǒng)籌在一起的城市各組織與機(jī)構(gòu),共同保證了內(nèi)在文化動力機(jī)制的形成;第四、五章,解釋文化建設(shè)外在動力機(jī)制"大齒輪":第四章分析溫哥華城市品牌化過程,探究城市品牌個性、品牌承諾與品牌核心,并繪制了城市品牌內(nèi)涵關(guān)系圖,提出此過程是文化建設(shè)外在動力的形成前提;第五章考察了城市戶外媒介內(nèi)容傳播特征,驗證了穩(wěn)定的媒介空間是城市文化建設(shè)外在動力的形成基礎(chǔ),并通過對城市具體文化項目考察,分析外在動力的組成部分;第六章總結(jié)全文,考察了文化建設(shè)帶來的實際經(jīng)濟(jì)效益與社會效益,提出"大齒輪"與"小齒輪"的協(xié)同運動原理,并從文化空間實踐、文化政策與媒介傳播三個方面提出了文化建設(shè)策略框架。
[Abstract]:This paper summarizes the scientific theory of urban cultural construction and studies its urban development planning and cultural practice through on-the-spot investigation of concrete cases of reference in Vancouver Canada. This paper analyzes the cultural spatial distribution and the connotation of urban brand, and puts forward the "gear effect", which is the motive mechanism of cultural construction driven by "cultural space cluster" and "media communication". In order to break through the value and role of urban cultural construction research, in-depth analysis of the dynamic mechanism, and the establishment of cultural construction strategy framework. It is of great theoretical and practical significance to guide the urban transformation and development. The construction of urban culture in the process of practice often becomes a kind of media momentum. The construction effect of urban culture created by surface media communication is not obvious and lasting. Therefore. It is the main idea of this paper to break through the study of the macro value and function of urban cultural construction and to analyze the driving principle of urban cultural construction deeply. The cultural space cluster movement under the overall planning of organization and system is the internal motive force-"pinion"; The circulation of media communication effect is external power- "big gear"; The stable medium dissemination space is the "lubricating oil" which guarantees the gear movement; The cultural consumption of citizens and tourists is the "energy" of automobile. Under the cooperation of internal and external power, the construction of urban culture will develop steadily and bring great economic and social benefits. Each chapter of the study is the "gear effect" of each part of the specific separation of "parts". This paper is divided into six chapters. The first chapter is an introduction, put forward questions. And the domestic and foreign city culture dynamic mechanism research literature review, proposed "the gear effect" as well as the thesis research value and the method; The second and third chapters explain the inner motive mechanism of cultural construction "pinion": the second chapter explores the cultural spatial agglomeration model based on the city block. This paper analyzes the correlation of cultural spatial cluster with the analysis of cultural and creative industry cluster, draws the relationship map of the cluster, and investigates the foundation of the formation of the inner cultural motive force. The third chapter analyzes the Vancouver urban planning system and gives a detailed introduction to the Great Vancouver Regional Strategic Plan for livability and the Vancouver Cultural Planning 2008-2018. It is put forward that the urban organizations and institutions, which are coordinated by the organization system, together ensure the formation of the internal cultural dynamic mechanism. Chapter 4th, five chapters, explain the external dynamic mechanism of cultural construction "Big Gear": chapter 4th analyzes Vancouver city branding process, explores the city brand personality, brand commitment and brand core. And draws the city brand connotation relation map, proposed this process is the culture construction external motive force formation premise; Chapter 5th examines the characteristics of urban outdoor media content dissemination, verifies that the stable media space is the foundation of the external power of urban cultural construction, and through the investigation of the specific cultural projects of the city. Analyzing the components of external power; Chapter 6th summarizes the full text, inspects the actual economic and social benefits brought by the cultural construction, puts forward the principle of "big gear" and "pinion", and puts forward the practice from the cultural space. Three aspects of cultural policy and media communication put forward the strategic framework of cultural construction.
【學(xué)位授予單位】：浙江大學(xué)
【學(xué)位級別】：博士
【學(xué)位授予年份】：2016
【分類號】：G05;G206
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本文編號：1482997