中職學校電子商務專業(yè)實踐課程的有效構建
[Abstract]:The construction of practical courses is a hot topic in vocational education at present. The goal of vocational education is to train applied and advanced technical personnel in production, construction, management, service and so on. The practice ability and the operation ability are the important constituent of its training content. Practical curriculum plays an important role in the cultivation of vocational students' ability. In a certain sense, the practical curriculum system of vocational education is the core of the connotation of vocational education. Practice course is an effective way to combine theory with practice, train students to master scientific method and improve practical ability. It is a corresponding concept to theoretical course. To construct a practical teaching system, we should fully reflect the real needs of professional posts in enterprises, and consider the related relations of professional post groups. However, there is a certain disconnection between the skills learned by students and the skills needed for actual employment. We try to find out whether we can make up for this deficiency through the reform of the practical curriculum or the reform of the teaching model. To enable students to face and deal with the changing e-commerce industry problems without the need for secondary enterprise training. By discussing the construction of practical course of E-commerce major in secondary vocational school, this paper aims to improve the students' knowledge integration and comprehensive ability, and to realize the "seamless link" between the teaching of E-commerce specialty and the employment position. Find out the effective method and way to construct the practical course of e-commerce major in secondary vocational school. Through the investigation of more than 350 employees of more than 120 enterprises in Guangdong Province, including more than 1000 graduates from 21 secondary vocational schools and teachers majoring in e-commerce in secondary vocational schools, this paper obtains a great deal of first-hand data, and after an empirical investigation, This paper analyzes the career development path of students majoring in electronic commerce in secondary vocational schools, and sums up the characteristics and ability requirements of each post group suitable for the development of secondary vocational school students, aiming at these post groups and ability requirements. In order to explore the development of the practical course of e-commerce major in secondary vocational school, the whole idea should be developed according to the construction idea of "multi-profession", taking the professional ability as the root, the post ability as the base, the integration of industry and teaching, and the idea of pioneering innovation. At the same time, following the guidance of the practice teaching idea of "five melts and three guides", we optimize and integrate the practical courses, create four levels of practical training steps, adopt a variety of practical teaching forms, combine with the professional qualification certificate, and adopt the course competition. The concept of "course card fusion" constructs the practical curriculum system in order to establish a practical curriculum system suitable for the development of electronic commerce major in secondary vocational schools, and to cultivate a level that is not only suitable for the students' ability in secondary vocational schools, but also suitable for the development of enterprises. Can achieve zero distance with the market, suitable for the enterprise's true technical talents such as the purpose.
【學位授予單位】:廣東技術師范學院
【學位級別】:碩士
【學位授予年份】:2017
【分類號】:G712.3
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