發(fā)布時(shí)間：2018-08-11 14:10

【摘要】：隨著經(jīng)濟(jì)社會(huì)快速發(fā)展,人民生活水平提高,社會(huì)節(jié)奏加快和社會(huì)壓力加大,人們?cè)絹碓綗嶂杂诨氐睫r(nóng)村,親近自然,農(nóng)家樂旅游作為一種新型農(nóng)業(yè)休閑旅游應(yīng)運(yùn)而生。農(nóng)家樂旅游以吃農(nóng)家飯、住農(nóng)家屋、干農(nóng)家活、享農(nóng)家樂為主要特征,讓人們于輕松、休閑的田園生活中體驗(yàn)原汁原味的農(nóng)家生活。農(nóng)家樂旅游是經(jīng)濟(jì)、社會(huì)、文化發(fā)展到一定階段的產(chǎn)物,是農(nóng)業(yè)產(chǎn)業(yè)結(jié)構(gòu)調(diào)整、城鄉(xiāng)消費(fèi)結(jié)構(gòu)升級(jí)換代的一種自然現(xiàn)象,對(duì)于增加農(nóng)民收入、推動(dòng)農(nóng)村經(jīng)濟(jì)發(fā)展、調(diào)整農(nóng)村單一經(jīng)濟(jì)、建設(shè)社會(huì)主義新農(nóng)村和完善旅游市場具有重要作用。 上杭縣是福建省龍巖市7個(gè)縣(市、區(qū))之一,位于福建省西南部,是著名蘇區(qū)、客家祖地、建筑之鄉(xiāng)、黃金寶地、旅游勝地、冠軍搖籃。本文以上杭縣農(nóng)家樂旅游為研究對(duì)象,在參閱大量國內(nèi)外相關(guān)文獻(xiàn)研究的基礎(chǔ)上,分析了農(nóng)家樂旅游產(chǎn)生的背景、意義及國內(nèi)外主要研究方向和成果,通過對(duì)上杭縣農(nóng)家樂旅游景點(diǎn)的實(shí)地勘察等方式,對(duì)上杭縣農(nóng)家樂旅游進(jìn)行了較為深入的研究。全文分為六部分,其中,第一部分緒論,闡明了本文研究背景、研究意義、國內(nèi)外研究現(xiàn)狀等。第二部分主要概括了上杭縣縣情特點(diǎn)及上杭縣農(nóng)家樂旅游開發(fā)現(xiàn)狀。第三部分用SWOT分析方法對(duì)上杭縣農(nóng)家樂旅游開發(fā)的優(yōu)勢(shì)、劣勢(shì)、機(jī)遇和挑戰(zhàn)進(jìn)行研究。第四部分舉例研究。第五部分對(duì)上杭縣農(nóng)家樂旅游開發(fā)提出基本思路和對(duì)策。第六部分為結(jié)論。 通過研究,本文認(rèn)為上杭縣農(nóng)家樂旅游已具備一定的基礎(chǔ),具有一定的特色及優(yōu)勢(shì),通過政府引導(dǎo),群眾參與,準(zhǔn)確定位,合理規(guī)劃,加大宣傳,開發(fā)特色,營造良好的發(fā)展環(huán)境等方法,上杭縣農(nóng)家樂旅游具有很大的發(fā)展前景。
[Abstract]:With the rapid development of economy and society, the improvement of people's living standard, the quickening of social rhythm and the increasing of social pressure, people are more and more eager to return to the countryside and get close to nature. The main characteristics of Nongjiale tourism are to eat peasant food, live in farm house, do farm work and enjoy farm joy, so that people can experience authentic rural life in relaxed and leisure rural life. Nongjiale tourism is the product of economic, social and cultural development to a certain stage. It is a natural phenomenon resulting from the adjustment of agricultural industrial structure and the upgrading of urban and rural consumption structure. It can increase the income of farmers and promote the development of rural economy. Adjusting the rural single economy, building a new socialist countryside and perfecting the tourism market play an important role. Shanghang County is one of 7 counties (cities, districts) in Longyan City, Fujian Province. It is located in the southwest of Fujian Province. It is a famous Soviet area, Hakka ancestral land, hometown of architecture, golden treasure, tourist resort, champion cradle. On the basis of consulting a large number of domestic and foreign literatures, this paper analyzes the background, significance, main research direction and achievements of Nongjiale tourism in Shanghang County. Through the field investigation of the Nongjiale tourist attractions in Shanghang County, this paper makes a deep research on the Nongjiale tourism in Shanghang County. The thesis is divided into six parts, the first part is introduction, which clarifies the research background, significance, research status at home and abroad. The second part mainly generalizes the characteristics of Shanghang County and the present situation of Nongjiale Tourism Development in Shanghang County. In the third part, the advantages, disadvantages, opportunities and challenges of the development of Nongjiale tourism in Shanghang County are studied by using SWOT analysis method. The fourth part is an example study. In the fifth part, the author puts forward the basic ideas and countermeasures for the development of Nongjiale tourism in Shanghang County. The sixth part is the conclusion. Through the research, this article thinks that the Shanghang County Nongjiale tourism already has certain foundation, has the certain characteristic and the superiority, through the government guidance, the masses participation, the accurate localization, the reasonable plan, the enhancement propaganda, the development characteristic, Construction of good development environment and other methods, Shanghang County Nongjiale tourism has a great development prospects.
【學(xué)位授予單位】：福建農(nóng)林大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F592.7;F323.4

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