黔東南州民族文化資源與旅游資源整合開發(fā)研究
發(fā)布時間:2018-06-12 18:55
本文選題:民族文化資源 + 旅游資源; 參考:《中國農(nóng)業(yè)資源與區(qū)劃》2017年09期
【摘要】:[目的]立足于黔東南州民族文化資源與旅游資源整合開發(fā)現(xiàn)狀調(diào)查,探討民族文化資源與旅游資源整合開發(fā)對策,以期為黔東南州民族文化旅游發(fā)展提供借鑒。[方法]文章采用實地調(diào)查法和問卷調(diào)查法對黔東南州民族文化資源與旅游資源整合開發(fā)現(xiàn)狀進行調(diào)研,了解黔東南州旅游市場游客滿意度、民族文化元素對旅客的吸引力和游客對民族文化元素的期待程度。[結(jié)果]在對黔東南州旅游市場游客滿意度調(diào)查的11個項目中,游客滿意度較高的是景區(qū)規(guī)劃、路標指示和演出項目,滿意度較低的是交通狀況、產(chǎn)品開發(fā)、購物環(huán)境和產(chǎn)品定價;游客對這11個調(diào)查項目的滿意度評價主要集中在"一般"和"滿意"水平。給游客帶來較強吸引力的民族文化元素主要包括手工藝活動、周邊自然風光、民族特色食品、民族建筑、民族傳說與鄉(xiāng)村民風和民族服飾及飾品。在實際調(diào)查中對游客吸引力最大的是民族風俗和手工藝活動,分別有72%和70%的游客選擇了這兩項。旅游者對少數(shù)民族地區(qū)飲食文化與生活習俗的期待程度最高,占比達到51%和53%;對于節(jié)慶氛圍、宗教文化、遠古文化和婚慶習俗的期待程度相對較低。[結(jié)論]黔東南州擁有豐富的民族文化資源,具有與旅游資源整合開發(fā)的突出優(yōu)勢,但當前其優(yōu)勢尚未被充分利用。通過整合開發(fā),黔東南州民族文化資源可以得到充分挖掘,進一步增加黔東南州旅游與經(jīng)濟活力,提高黔東南州民族文化旅游影響力。
[Abstract]:[objective] based on the investigation of the present situation of the integration and development of ethnic cultural resources and tourism resources in Qiandongnan Prefecture, the countermeasures for the integration and development of ethnic cultural resources and tourist resources are discussed in order to provide reference for the development of ethnic culture tourism in Qiandongnan Prefecture. [methods] the present situation of the integration and development of ethnic cultural resources and tourism resources in Qiandongnan Prefecture was investigated by field investigation and questionnaire survey to understand the tourist satisfaction of tourism market in Qiandongnan Prefecture. The attraction of the elements of national culture to tourists and the degree of expectation of tourists to the elements of national culture. [results] among the 11 items surveyed on tourist satisfaction of tourist market in Qiandongnan prefecture, the tourist satisfaction was higher than that of scenic area planning, signpost indication and performance project, and the lower satisfaction was traffic condition and product development. Shopping environment and product pricing; tourists' satisfaction evaluation of the 11 survey items mainly focused on the "general" and "satisfactory" levels. The elements of national culture which bring strong attraction to tourists mainly include handicraft activities, surrounding natural scenery, food with ethnic characteristics, national architecture, national legends and rural folk customs, national costumes and ornaments. The national customs and handicraft activities were the most attractive to tourists in the actual survey. 72% and 70% of the tourists chose these two items respectively. Tourists had the highest expectation of food culture and life customs in minority areas, accounting for 51% and 53%, while the expectation degree of festival atmosphere, religious culture, ancient culture and wedding custom was relatively low. [conclusion] Qiandongnan prefecture has abundant national cultural resources and outstanding advantages of integrating with tourism resources, but its advantages have not been fully utilized at present. Through the integrated development, the national cultural resources of Qiandongnan Prefecture can be fully excavated, the tourism and economic vitality of Qiandongnan Prefecture can be further increased, and the influence of ethnic Culture Tourism in Qiandongnan Prefecture can be enhanced.
【作者單位】: 凱里學院;
【基金】:凱里學院重點課題“基于協(xié)同創(chuàng)新的少數(shù)民族非物質(zhì)文化遺產(chǎn)傳承人培養(yǎng)模式研究”(S1507)
【分類號】:F592.7;G127
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