本文選題：物聯(lián)網(wǎng) + 零售供應(yīng)鏈　； 參考：《北京建筑大學(xué)》2014年碩士論文

【摘要】：回顧上世紀(jì)全球經(jīng)濟(jì)和生活方式發(fā)生的天翻地覆的變化,計(jì)算機(jī)以及互聯(lián)網(wǎng)技術(shù)無疑起到了至關(guān)重要的作用。而近年來,逐步興起的物聯(lián)網(wǎng)技術(shù),正在也必將帶領(lǐng)人類進(jìn)入嶄新的智能社會(huì)[11。人們的生活方式將從之前的單純的信息互聯(lián)向物與物聯(lián),物人互聯(lián)方式轉(zhuǎn)變。物聯(lián)網(wǎng)技術(shù)為人們生活創(chuàng)造的便利性對(duì)于相關(guān)服務(wù)部門而言,無疑構(gòu)成了其服務(wù)價(jià)值的重要組成部分,從而相應(yīng)的經(jīng)濟(jì)價(jià)值應(yīng)運(yùn)而生[2]。物聯(lián)網(wǎng)技術(shù)的應(yīng)用也隨之成為各部門的競(jìng)爭焦點(diǎn)之一和搶奪市場(chǎng)的重要手段,因此,物聯(lián)網(wǎng)技術(shù)備受很多技術(shù)先進(jìn)的國家和企業(yè)的關(guān)注。 然而RFID技術(shù)在國內(nèi)零售業(yè)中的應(yīng)用由于還存在諸如應(yīng)用模式不成熟,技術(shù)應(yīng)用的成本效益不明晰,并未普及等障礙,因此需要進(jìn)一步探索,研究與實(shí)踐。 本文主要對(duì)零售供應(yīng)鏈的最后零售環(huán)節(jié)的兩種方式進(jìn)行研究。主要從客戶體驗(yàn)的角度來分析零售供應(yīng)鏈的各個(gè)環(huán)節(jié)所需做出的流程和技術(shù)改善。 本文共六章內(nèi)容：第一章介紹了RFID技術(shù)研究的相關(guān)成果并界定出本文研究的主體內(nèi)容。第二章介紹物聯(lián)網(wǎng)的發(fā)展歷程和概念及其基本體系架構(gòu)和關(guān)鍵技術(shù)。第三章是文章主體部分,詳細(xì)分析了物聯(lián)網(wǎng)在零售行業(yè)的應(yīng)用環(huán)境,先用PEST法分析應(yīng)用的宏觀環(huán)境,同時(shí)又使用SWOT法對(duì)RFID技術(shù)應(yīng)用的內(nèi)外部環(huán)境進(jìn)行分析。第四章針對(duì)目前國內(nèi)零售供應(yīng)鏈終端的兩種零售方式中存在的問題或是有待改善的流程進(jìn)行分析,然后分別提出相應(yīng)的物聯(lián)網(wǎng)技術(shù)應(yīng)用解決方案。第五章結(jié)合RFID技術(shù)的應(yīng)用及發(fā)展階段,簡要介紹了美國零售行業(yè)的應(yīng)用實(shí)例為我國零售連中應(yīng)用物聯(lián)網(wǎng)技術(shù)提供了示范和較有價(jià)值的參考和借鑒意義。第六章為本文的結(jié)論和展望。
[Abstract]:In retrospect of the earth-shaking changes in the global economy and way of life of the last century, computer and Internet technology have undoubtedly played a crucial role. In recent years, the gradual rise of the Internet of things technology, is leading mankind into a new intelligent society [11. People's way of life will change from simple information interconnection to material and material connection. The convenience created by the Internet of things for people's life undoubtedly constitutes an important part of the service value of the relevant service departments, and the corresponding economic value emerges as the times require [2]. The application of the Internet of things technology has also become one of the competition focus of various departments and an important means of seizing the market. Internet of things technology has attracted the attention of many technologically advanced countries and enterprises. However, the application of RFID technology in domestic retail industry is still hindered by such obstacles as immature application mode, unclear cost-effectiveness of technology application, and lack of popularization. Therefore, further exploration, research and practice are needed. Mainly from the customer experience point of view to analyze the retail supply chain each link to make the process and the technical improvement. This article has six chapters content: the first chapter introduces the RFID technology research related achievement and defines the main content of this paper. The second chapter introduces the history and concept of Internet of things, its basic architecture and key technologies. The third chapter is the main part of the article, the application environment of Internet of things in the retail industry is analyzed in detail. First, the macro environment of application is analyzed by pest method, and at the same time, the internal and external environment of RFID technology application is analyzed by SWOT method. The fourth chapter analyzes the problems existing in the two retail modes of domestic retail supply chain terminals or the process that needs to be improved, and then puts forward corresponding solutions for the application of the Internet of things technology. In the fifth chapter, combined with the application and development stage of RFID technology, the author briefly introduces the application examples of American retail industry and provides a demonstration and valuable reference for the application of Internet of things technology in China's retail chain. The sixth chapter is the conclusion and prospect of this paper.
【學(xué)位授予單位】：北京建筑大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：TP391.44;TN929.5;F724.2

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