本文選題：大學(xué)校園 + 微信用戶��； 參考：《情報科學(xué)》2017年05期

【摘要】：【目的/意義】本文旨在對我國特殊國情背景下的社交網(wǎng)絡(luò)非理性集群行為多發(fā)性原因進(jìn)行分析,以期為大學(xué)校園突發(fā)事件中微信用戶非理性集群行為的治理提供指導(dǎo)。【方法/過程】在參考國內(nèi)外相關(guān)文獻(xiàn)的基礎(chǔ)上形成非理性集群行為產(chǎn)生的關(guān)鍵因子,并通過微信調(diào)查問卷對大學(xué)校園非理性集群行為的影響因子進(jìn)行驗(yàn)證,最后通過定性比較分析的方法對網(wǎng)絡(luò)集群行為各因素相互作用的不同生成路徑進(jìn)行實(shí)證分析。【結(jié)果/結(jié)論】結(jié)果表明,大學(xué)校園微信用戶非理性集群行為確實(shí)是多因素相互作用產(chǎn)生的結(jié)果,并且認(rèn)為相關(guān)政府和學(xué)�？梢酝ㄟ^對不同生成路徑進(jìn)行分析,針對性的為大學(xué)校園非理性集群行為的有效治理提供對策。
[Abstract]:[objective / significance] this paper aims to analyze the frequent causes of irrational social network cluster behavior in the context of China's special national conditions. In order to provide guidance for the governance of the irrational cluster behavior of WeChat users in university campus emergencies. [methods / process] form the key factors of irrational cluster behavior on the basis of reference to relevant literature at home and abroad. And through the WeChat questionnaire to verify the impact factors of irrational cluster behavior on campus. Finally, the different generation paths of the interaction of various factors in network cluster behavior are empirically analyzed by means of qualitative comparative analysis. [results / conclusions] the results show that, The irrational cluster behavior of university campus WeChat users is the result of multi-factor interaction, and it is believed that relevant governments and schools can analyze different generation paths. To provide countermeasures for the effective governance of irrational cluster behavior on campus.
【作者單位】： 山西財經(jīng)大學(xué)管理科學(xué)與工程學(xué)院;
【基金】：2014-2015年山西省社科聯(lián)重點(diǎn)項(xiàng)目(SSKLZDKT2014044)
【分類號】：G206;TP393.09

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