本文選題：中國(guó)企業(yè) + 海外并購(gòu)　； 參考：《宏觀經(jīng)濟(jì)研究》2017年05期

【摘要】：近年來(lái)中國(guó)企業(yè)持續(xù)活躍的海外并購(gòu)活動(dòng),彰顯出其對(duì)海外專利、技術(shù)、品牌等優(yōu)勢(shì)無(wú)形資源的渴求。在知識(shí)經(jīng)濟(jì)時(shí)代,人們已認(rèn)識(shí)到了無(wú)形資源的價(jià)值創(chuàng)造功能和使企業(yè)保持持續(xù)核心競(jìng)爭(zhēng)力的關(guān)鍵作用,但是在通過(guò)海外并購(gòu)獲取無(wú)形資源的過(guò)程中,許多中國(guó)企業(yè)對(duì)無(wú)形資源的特性與跨國(guó)轉(zhuǎn)移擴(kuò)散的規(guī)律卻認(rèn)識(shí)不足。本文結(jié)合海爾集團(tuán)海外并購(gòu)的實(shí)踐,基于無(wú)形資源存在形式的隱默性、功能發(fā)揮的適配性、積淀形成的長(zhǎng)期性以及優(yōu)化調(diào)整的創(chuàng)新性等特點(diǎn),闡述了中國(guó)企業(yè)在海外并購(gòu)獲取無(wú)形資源的過(guò)程中,應(yīng)充分認(rèn)識(shí)到無(wú)形資源的特性,通過(guò)創(chuàng)建良好的機(jī)制環(huán)境以促進(jìn)優(yōu)勢(shì)無(wú)形資源順利地實(shí)現(xiàn)跨國(guó)轉(zhuǎn)移擴(kuò)散,并在此基礎(chǔ)上進(jìn)一步推動(dòng)無(wú)形資源創(chuàng)新與優(yōu)化升級(jí)。
[Abstract]:In recent years, Chinese enterprises have been actively engaged in overseas M & A activities, showing their desire for overseas patents, technologies, brands and other advantages of intangible resources. In the era of knowledge economy, people have realized the value creation function of intangible resources and the key role of keeping the core competitiveness of enterprises, but in the process of acquiring intangible resources through overseas mergers and acquisitions, Many Chinese enterprises do not understand the characteristics of intangible resources and the law of transnational transfer and diffusion. Based on the practice of overseas M & A of Haier Group, this paper is based on the characteristics of invisible resources, adaptability of function, long-term formation of accumulation and innovation of optimization and adjustment. This paper expounds that in the process of acquiring intangible resources by overseas mergers and acquisitions, Chinese enterprises should fully recognize the characteristics of intangible resources, and establish a good institutional environment to promote the smooth transfer and diffusion of superior intangible resources across borders. And on this basis to further promote intangible resources innovation and optimization and upgrading.
【作者單位】： 貴州財(cái)經(jīng)大學(xué)會(huì)計(jì)學(xué)院;
【基金】：商務(wù)部國(guó)際貿(mào)易經(jīng)濟(jì)合作研究院與貴州財(cái)經(jīng)大學(xué)聯(lián)合研究基金項(xiàng)目“中國(guó)企業(yè)海外并購(gòu)無(wú)形資源獲取與優(yōu)化升級(jí)問(wèn)題研究”(項(xiàng)目編號(hào):2016SWBZD09)的資助
【分類(lèi)號(hào)】：F271;F426.6

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