本文關(guān)鍵詞：產(chǎn)業(yè)融合背景下遼寧鄉(xiāng)村旅游的發(fā)展策略研究　出處：《渤海大學》2015年碩士論文　論文類型：學位論文

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【摘要】：改革開放以來,我國政府一直積極引導和支持鄉(xiāng)村旅游發(fā)展,并取得了顯著成效。鄉(xiāng)村旅游已成為我國旅游業(yè)的重要組成部分。遼寧省是我國典型的東北老工業(yè)基地,鄉(xiāng)村旅游發(fā)展對于促進遼寧省產(chǎn)業(yè)結(jié)構(gòu)優(yōu)化升級和社會經(jīng)濟振興發(fā)展、城鎮(zhèn)化和全面建成小康社會具有極其重要的作用。本文以當前產(chǎn)業(yè)融合為背景通過實地考察、問卷調(diào)查、文獻分析以及借助SPSS統(tǒng)計分析軟件等方法分析了遼寧鄉(xiāng)村旅游的發(fā)展態(tài)勢和游客信息,探究了產(chǎn)業(yè)融合給遼寧鄉(xiāng)村旅游帶來的機遇和挑戰(zhàn),并提出了促進遼寧鄉(xiāng)村旅游發(fā)展的對策建議。全文共分五個部分。第一部分包括第一章和第二章,主要是相關(guān)理論基礎和研究進展的綜述,具體介紹了本文研究背景、研究意義、研究方法、研究思路以及國內(nèi)外有關(guān)鄉(xiāng)村旅游和產(chǎn)業(yè)融合的研究進展和鄉(xiāng)村旅游、產(chǎn)業(yè)融合的基本概念以及相關(guān)的基礎理論。第二部分為第三、四章節(jié),在分析遼寧省鄉(xiāng)村旅游發(fā)展概況的基礎上,總結(jié)了政府主導型、企業(yè)主導型、村委會主導型和村民自發(fā)型四種典型遼寧鄉(xiāng)村旅游發(fā)展模式,概括出資源特色明顯、季節(jié)性突出、各地差距顯著和個體農(nóng)戶經(jīng)營為主的特點,并進一步指出了遼寧省鄉(xiāng)村旅游發(fā)展的產(chǎn)業(yè)融合趨勢。本部分還以游客問卷調(diào)查為基礎分析了游客對遼寧鄉(xiāng)村旅游上述發(fā)展情況的認知和評價。第三部分為第五章內(nèi)容,結(jié)合實地調(diào)研和訪談情況,重點分析了產(chǎn)業(yè)融合背景下遼寧省鄉(xiāng)村旅游發(fā)展面臨的機遇和挑戰(zhàn)。第四部分為第六章內(nèi)容,提出了促進遼寧鄉(xiāng)村旅游發(fā)展的策略與建議。第五部分為本文總結(jié)和展望。在新形勢下,把握產(chǎn)業(yè)融合的機遇,根據(jù)遼寧省的實際情況和各地基礎條件,深入研究遼寧鄉(xiāng)村旅游發(fā)展的問題,對于遼寧社會經(jīng)濟全面發(fā)展具有重要的現(xiàn)實意義和理論價值。
[Abstract]:Since the reform and opening up, the Chinese government has been actively guide and support the development of rural tourism, and has made remarkable achievements. Rural tourism has become an important component of China's tourism industry. Liaoning province is a typical old industrial base of Northeast China, the development of rural tourism in Liaoning province to promote the upgrading of the industrial structure and the economic and social development. Urbanization and building a well-off society has a very important role. Based on the current industrial integration through on-the-spot investigation, the background questionnaire, literature analysis and using SPSS statistical analysis software to analyze the development situation of Liaoning rural tourism and tourist information, explore Liaoning rural tourism industry convergence to the challenges and opportunities, and put forward the countermeasures and suggestions of promoting the development of rural tourism in Liaoning. The paper is divided into five parts. The first part includes the first chapter and the second chapter is the main phase Review related theories and research progress, introduces the research background, research significance, research methods, research ideas as well as the domestic and foreign related research and progress of rural tourism and rural tourism industry convergence, industry convergence of the basic concepts and relevant theories. The second part is the third, fourth chapter, based on the analysis of the development of rural tourism in Liaoning Province, summed up the government leading, enterprise dominant, dominant village and villagers from the hair of four typical rural tourism development model in Liaoning, summed up the resources characteristics, seasonal prominent characteristics around the gap significantly and individual farmers operating mainly, and further pointed out that the development of rural tourism in Liaoning province the trend of industry convergence. This part also takes the questionnaires are analyzed based on the tourists' perception of Liaoning rural tourism development and evaluation. The third part For the fifth chapter, combined with field research and interviews, analyzes the facing rural tourism development of Liaoning Province under the background of industry convergence opportunities and challenges. The fourth part is the sixth chapter, puts forward some strategies and suggestions to promote the development of rural tourism in Liaoning. The fifth part is the summary and outlook. In the new situation, grasp the industrial integration opportunities, according to the actual situation in Liaoning province and around the basic conditions, in-depth study of rural tourism development in Liaoning, which has important practical significance and theoretical value of Liaoning social economic development.

【學位授予單位】：渤海大學
【學位級別】：碩士
【學位授予年份】：2015
【分類號】：F327;F592.7

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