本文選題：延安地域文化 + 旅游紀(jì)念品　； 參考：《延安大學(xué)》2017年碩士論文

【摘要】：近年來,旅游紀(jì)念品受到設(shè)計界人士的關(guān)注,出現(xiàn)了對旅游紀(jì)念品的研究熱潮。延安也不例外,新的旅游紀(jì)念品隨著研究熱潮相繼出現(xiàn)。盡管如此,延安的旅游紀(jì)念品整體上依然存在嚴(yán)重的同質(zhì)化現(xiàn)象、地域文化特征的不明顯以及設(shè)計不到位等問題。事實上,地域文化在旅游紀(jì)念品設(shè)計中的應(yīng)用已被大家廣泛認(rèn)可,但是如果只注重地域文化在旅游紀(jì)念品設(shè)計中的應(yīng)用,而缺少正確的設(shè)計方法做指導(dǎo),依然無法設(shè)計出優(yōu)秀的旅游紀(jì)念品。因此在設(shè)計旅游紀(jì)念品時,既要考慮對地域文化的應(yīng)用,同時也要注重設(shè)計方法的使用。本文的研究目的在于,通過研究延安地域文化的內(nèi)涵與形式,在設(shè)計事理學(xué)方法論的指導(dǎo)下,探索延安地域文化在旅游紀(jì)念品中的設(shè)計與應(yīng)用,進(jìn)而促進(jìn)延安地區(qū)旅游紀(jì)念品的發(fā)展。全文共分為四個部分,用延安地域文化的應(yīng)用和設(shè)計事理學(xué)的指導(dǎo)重新審視旅游紀(jì)念品的設(shè)計。其中旅游紀(jì)念品的設(shè)計,既是研究的重點,也是研究的難點。文章首先對延安地域文化和旅游紀(jì)念品進(jìn)行概要分析,并推論出旅游紀(jì)念品設(shè)計的關(guān)鍵在于地域文化元素的融入;依據(jù)柳冠中教授提出的設(shè)計事理學(xué)方法論重新界定旅游紀(jì)念品設(shè)計中的“人”、“物”和“事”,以及三者之間的關(guān)系,進(jìn)而為旅游紀(jì)念品的設(shè)計方法提供理論指導(dǎo);通過基本視覺元素和情感視覺元素兩個方面,歸納出延安地域文化應(yīng)用于旅游紀(jì)念品設(shè)計中的具體內(nèi)容,形成將延安地域文化應(yīng)用于旅游紀(jì)念品設(shè)計中的方法;最后以延安地域文化為背景,以設(shè)計事理學(xué)理論為指導(dǎo),設(shè)計并完成兩個案例,用以驗證論文研究理論方法的可行性。
[Abstract]:In recent years, tourism souvenirs have attracted the attention of designers, and there has been an upsurge in the research of tourist souvenirs. Yan'an is no exception, new tourist souvenirs have emerged along with the research boom. However, the tourist souvenirs in Yan'an still have some problems, such as serious homogeneity, inconspicuous regional cultural characteristics and inadequate design. In fact, the application of regional culture in the design of tourist souvenirs has been widely recognized, but if we only pay attention to the application of regional culture in the design of tourist souvenirs, there is a lack of correct design methods to guide them. Still unable to design excellent tourist souvenirs. Therefore, when designing tourist souvenirs, we should not only consider the application of regional culture, but also pay attention to the use of design methods. The purpose of this paper is to explore the design and application of Yanan regional culture in tourist souvenirs by studying the connotation and form of Yanan regional culture, and under the guidance of the methodology of design science. And then promote the development of tourist souvenirs in Yan'an area. This paper is divided into four parts, and re-examine the design of tourist souvenirs with the application of Yan'an regional culture and the guidance of design science. The design of tourist souvenirs is not only the focus of the research, but also the difficulty of the research. Firstly, the paper analyzes the regional culture and tourist souvenirs in Yan'an, and concludes that the key to the design of tourist souvenirs lies in the integration of regional cultural elements. According to the methodology of design science proposed by Professor Liu Guanzhong, the author redefines the relationship between "person", "thing" and "thing" in the design of tourist souvenirs, and then provides theoretical guidance for the design method of tourist souvenirs. Through the two aspects of basic visual elements and emotional visual elements, this paper summarizes the concrete contents of Yanan regional culture applied to the design of tourist souvenirs, and forms the method of applying Yan'an regional culture to the design of tourist souvenirs. Finally, under the background of Yan'an regional culture and guided by the theory of design science, two cases are designed and completed to verify the feasibility of the theoretical method.
【學(xué)位授予單位】：延安大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：G127;F592.7

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2 周琳;中國筆具的發(fā)展演變及其設(shè)計研究[D];南昌大學(xué);2008年

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本文編號：1904745