發(fā)布時間：2018-03-29 05:13

  本文選題：茶莊園　切入點：觀光農(nóng)業(yè)　出處：《吉林大學(xué)》2017年碩士論文

【摘要】：2016年及2017年,中央連續(xù)兩年出臺“一號文件”,提出以新理念引領(lǐng)農(nóng)業(yè)農(nóng)村發(fā)展,推進(jìn)農(nóng)村產(chǎn)業(yè)融合,加強(qiáng)資源保護(hù)和生態(tài)修復(fù),推動農(nóng)業(yè)綠色發(fā)展,鼓勵發(fā)展休閑農(nóng)業(yè)、觀光農(nóng)業(yè)。“一號文件”的頒布,給新經(jīng)濟(jì)常態(tài)下我國現(xiàn)代農(nóng)業(yè)的發(fā)展指明了方向。在這種大環(huán)境下,本文利用文獻(xiàn)綜合和實證考察相結(jié)合、理論綜合與案例研討相結(jié)合的方法,結(jié)合國內(nèi)外先進(jìn)典型案例,從體驗經(jīng)濟(jì)視角出發(fā),對湖北省丹江口市武當(dāng)?shù)啦枨f園的休閑觀光農(nóng)業(yè)項目進(jìn)行了規(guī)劃設(shè)計研究。文章從自然環(huán)境條件、經(jīng)營現(xiàn)狀、經(jīng)營模式入手,對丹江口市武當(dāng)?shù)啦枨f園進(jìn)行效益評價,探求現(xiàn)有模式的成功經(jīng)驗以及可改進(jìn)之處;并從國內(nèi)外典型生態(tài)茶園綜合開發(fā)案例研究探討著手,分析其特色經(jīng)營模式,探索他們之所以能夠揚(yáng)名海外的成功之道,總結(jié)其可供借鑒的經(jīng)驗教訓(xùn),以供規(guī)劃設(shè)計丹江口市武當(dāng)?shù)啦枨f園所用。對丹江口市武當(dāng)?shù)啦枨f園的建設(shè)發(fā)展進(jìn)行必要的SWOT分析,通過優(yōu)勢、劣勢、機(jī)遇和挑戰(zhàn)四個層面的分析,比較不同的戰(zhàn)略選擇,最終選擇一個適合丹江口市武當(dāng)?shù)啦枨f園發(fā)展的發(fā)展戰(zhàn)略,即選擇多元化經(jīng)營戰(zhàn)略與增長性發(fā)展戰(zhàn)略。在文章的核心內(nèi)容方面,筆者在走訪調(diào)研、訪談交流的前提下,結(jié)合前文理論分析及國內(nèi)外優(yōu)秀案例研究的結(jié)論,根據(jù)丹江口市本地實際情況針對武當(dāng)?shù)啦枨f園的建設(shè),做出一個綜合性的生態(tài)開發(fā)的未來發(fā)展模式規(guī)劃。主要從規(guī)劃思路、規(guī)劃理念、設(shè)計原則、具體規(guī)劃內(nèi)容以及輔助系統(tǒng)的開發(fā)等方面進(jìn)行規(guī)劃設(shè)計。文章主要論述了該茶園作為新興農(nóng)業(yè)發(fā)展模式,其發(fā)展的基本功能和特征以及其主要經(jīng)營內(nèi)容和對地方經(jīng)濟(jì)的帶動作用,以國內(nèi)外學(xué)者關(guān)于該領(lǐng)域的理論研究作為理論支撐,結(jié)合園林規(guī)劃、氣象學(xué)、茶學(xué)等理論知識,深入研究了丹江口市道茶莊園的發(fā)展問題,對丹江口市道茶莊園進(jìn)行了規(guī)劃設(shè)計。通過全文研究主要得出以下結(jié)論:首先,觀光茶園既是農(nóng)業(yè)園區(qū)的一種形式,也是新的農(nóng)業(yè)產(chǎn)業(yè)發(fā)展模式,其對地方經(jīng)濟(jì)具有重要的積極的推動作用。其次,本文通過對丹江口市道茶莊園發(fā)展的SWOT分析,認(rèn)為丹江口市道茶莊園發(fā)展應(yīng)該根據(jù)本地實情選擇多元化經(jīng)營戰(zhàn)略與增長性發(fā)展戰(zhàn)略。最后,通過對丹江口市武當(dāng)?shù)啦枨f園進(jìn)行規(guī)劃設(shè)計得出,武當(dāng)?shù)啦枨f園應(yīng)該植根于武當(dāng)山道教文化,建設(shè)成為以道教文化為主題的武當(dāng)?shù)啦栊蓍e觀光莊園,以“上善若水君自來,陰陽相濟(jì)法自然”為設(shè)計主題,開發(fā)特色道茶莊園生態(tài)旅游,打造一個集茶葉種植、生產(chǎn)、銷售、文化、科普、教育、運(yùn)動、旅游為一體的綜合性茶文化生態(tài)觀光農(nóng)業(yè)園。
[Abstract]:In 2016 and 2017, the central government issued the "No. 1 document" for two consecutive years, proposing that the new concept should lead the development of agricultural and rural areas, promote the integration of rural industries, strengthen the protection of resources and ecological restoration, promote the green development of agriculture, and encourage the development of leisure agriculture. Tourism agriculture. The promulgation of the "No. 1 document" shows the direction for the development of modern agriculture in China under the normal state of the new economy. In this general environment, this paper combines literature synthesis with empirical investigation, theoretical synthesis and case study. From the perspective of experience economy, this paper studies the planning and design of the leisure and sightseeing agriculture project of Dodang Tea Manor in Danjiangkou City, Hubei Province from the point of view of the advanced typical cases at home and abroad. This paper evaluates the benefits of Wudang Road Tea Manor in Danjiangkou City, explores the successful experience of the existing model and its possible improvement, and analyzes its characteristic management mode from the case study of typical ecological tea garden development at home and abroad. To explore the successful way for them to become famous overseas, to sum up the experiences and lessons that can be used for reference, so as to plan and design Wudang Dao Tea Manor in Danjiangkou City, and to carry out the necessary SWOT analysis on the construction and development of Wudang Dao Tea Manor in Danjiangkou City. Through the analysis of four levels of strengths, weaknesses, opportunities and challenges, the author compares different strategic choices, and finally chooses a development strategy suitable for the development of Daocha Manor in Wudang City, Danjiangkou. In terms of the core content of the article, the author, on the premise of visiting investigation, interview and exchange, combined with the previous theoretical analysis and the conclusion of domestic and foreign excellent case studies, chooses the diversified management strategy and the growth development strategy. According to the actual situation of Danjiangkou City, this paper makes a comprehensive planning of the future development mode of ecological development for the construction of Daocha Manor in Wudang City. Mainly from the planning ideas, planning ideas, design principles, This paper mainly discusses the tea garden as a new agricultural development model. The basic functions and characteristics of its development, its main business contents and its driving effect on the local economy are supported by the theoretical research of domestic and foreign scholars in this field, combining with the theoretical knowledge of garden planning, meteorology, tea science, etc. This paper studies the development of Daocha Manor in Danjiangkou City, and designs the Daocha Manor in Danjiangkou City. The main conclusions are as follows: first, sightseeing tea garden is a form of agricultural park. It is also a new agricultural industry development model, which plays an important and positive role in promoting the local economy. Secondly, this paper analyzes the development of Daocha Manor in Danjiangkou City by SWOT. It is considered that the development of Daocha manor in Danjiangkou should be based on the local reality. Finally, through the planning and design of Wudang Tea Manor in Danjiangkou, it is concluded that the diversified management strategy and the growth development strategy should be selected. Wudang Taoist tea manor should be rooted in the Taoist culture of Wudang Mountain, and be built into a Wudang Taoist tea leisure and sightseeing estate with the design theme of "the Shang is good if the water comes from you, the yin and yang are natural". To develop a comprehensive tea culture ecological sightseeing agricultural park which integrates tea planting, production, sales, culture, science popularization, education, sports and tourism.
【學(xué)位授予單位】：吉林大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：TU986;F592.7

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