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南岳衡山體育旅游開發(fā)研究

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  本文關(guān)鍵詞:南岳衡山體育旅游開發(fā)研究 出處:《中國林業(yè)科學研究院》2014年碩士論文 論文類型:學位論文


  更多相關(guān)文章: 旅游 體育旅游 體育旅游資源 南岳衡山


【摘要】:隨著人們生活水平的提升和閑暇時間的增多,旅游者之消費觀念悄然發(fā)生了改變出現(xiàn)了新的發(fā)展趨勢。正因為如此,人們對回歸自然、休閑身心的愿望也與日俱增。而《旅游法》的頒布實施促進了旅游業(yè)的健康有序發(fā)展,游客的權(quán)益得到有效保障,旅行社、景區(qū)的義務得到進一步明確,旅游法制建設明顯提高,人們旅游的欲望被進一步激發(fā)。在這種新的形勢下,旅游業(yè)的格局和結(jié)構(gòu)發(fā)生了重大變化。體育旅游作為一種新型的旅游方式,集休閑、健身、文娛、社交于一體,給游客一種全新的體驗,一種前所未有的享受。體育旅游逐漸受到旅游者的青睞,逐漸成為全球性時尚旅游之一,原因在于其具有獨特的魅力。本文以南岳核心景區(qū)及其邊緣相關(guān)體育旅游資源以及旅游產(chǎn)品為研究對象,涉及旅游的主體——旅游者。契合我國度假休閑的旅游轉(zhuǎn)型發(fā)展,對南岳衡山的體育旅游進行研究具有現(xiàn)實意義。 南岳衡山以其錦繡壯麗的自然風光和歷史悠久人文資源成為中國乃至世界著名的旅游勝地。南岳衡山因其濃厚的歷史人文氣息,優(yōu)越的地理位置、獨特的自然景觀和蘊含在自然環(huán)境中之豐富的體育旅游資源,為發(fā)展體育旅游提供了重要保障。但南岳衡山體育旅游剛剛起步,存在理論研究滯后、項目市場規(guī)模小、缺乏有效開發(fā)、缺乏統(tǒng)籌規(guī)劃、缺乏體育旅游專業(yè)人才等問題,從而制約了衡陽旅游業(yè)的發(fā)展。本文以此為契機,深入探討南岳衡山體育旅游的發(fā)展現(xiàn)狀及其特點。本文綜合運用森林文化旅游、生態(tài)旅游以及體育旅游等學科的理論采取田野調(diào)查、參與觀察、深度訪談、歷史文獻以及邏輯分析與歸納法等人文交叉學科的研究方法對衡山的體育旅游進行微觀研究,,試圖對南岳衡山體育旅游概況、資源利用現(xiàn)狀及其開發(fā)旅游資源存在的優(yōu)、劣勢進行探討,在此基礎上,對將來開發(fā)利用南岳衡山體育旅游資源提出建設性意見。 本文主要內(nèi)容如下:第一章緒論部分,主要就國內(nèi)外體育旅游研究現(xiàn)狀及本文的研究目的和意義、研究方法和研究對象加以闡述,確保論文寫作的可行性。第二章主要是運用相關(guān)人文學科的理論方法對體育旅游進行研究,主要涉及體育旅游的定義、體育旅游資源的界定、并就其類型、特征進行邏輯歸納,旨在為本研究提供理論研究視野。第三章的主要內(nèi)容是立足于衡山體育旅游現(xiàn)有的基礎條件,從衡山本身特有的旅游資源、市場、項目分類及其開發(fā)現(xiàn)狀進行分析。通過分析顯示,南岳衡山具備開發(fā)體育旅游的豐富體育旅游資源、優(yōu)越的交通條件、巨大的旅游市場潛力等優(yōu)勢,但是也存在規(guī)劃、開發(fā)、專業(yè)人才缺乏等現(xiàn)實問題。第四章依據(jù)南岳衡山特有資源,對南岳衡山體育旅游項目開發(fā)進行分析。第五章是基于上述分析對南岳衡山體育旅游資源開發(fā)提出戰(zhàn)略性對策,分別從特色定位和戰(zhàn)略兩個方面進行闡述。 第六章總結(jié)和建議。對全文作總結(jié)性闡述,基于南岳衡山體育旅游可持續(xù)發(fā)展,壯大旅游業(yè)。本作者提出必須做好開發(fā)與利用兩手文章。具體措施如下:1、更新觀念,從旅游者所需出發(fā),充分了解南岳衡山開展體育旅游的優(yōu)勢、開發(fā)的價值和意義。2、從實際操作層面去調(diào)研、規(guī)劃、策劃和實踐,循序漸進,逐步開展。3、政府作用。建議當?shù)芈糜尉、體育局等職能部門進行立項研究。把旅游的綜合效應發(fā)揮出來。4、立足市場,提升“品牌”。5、加大體育旅游人才培養(yǎng)力度,為南岳開展體育旅游提供智力支持、智慧參考。 本文將南岳衡山體育旅游發(fā)展置于時下中國旅游轉(zhuǎn)型發(fā)展的歷史時期中進行研究,征對如何較好地發(fā)展南岳衡山體育旅游提供多方面、多層面的見解,為南岳衡山體育旅游在新形勢下的發(fā)展提供平臺和理論支撐。
[Abstract]:With the increasing improvement of people's life and leisure time, tourist consumption concept of quietly changed the emergence of new trends. Because of this, the people to return to nature, leisure physical and mental desire. "Tourism Law > grow with each passing day and the promulgation and implementation of the tourism industry to promote the healthy and orderly development of tourists rights are effectively protected, travel agencies, scenic obligations are further clear, legal construction in tourism is obviously improved, people's desire to be further stimulate tourism. In the new situation, has undergone major changes in the pattern and structure of the tourism industry. Sports tourism as a new way of tourism, leisure, fitness, entertainment. Social integration, give visitors a new experience, a hitherto unknown enjoyment. Sports tourism is gradually favored by tourists, has become a global fashion tourism one of the reasons is the most Has the unique charm. The center view and to edge correlation of sports tourism resources and tourism products as the research object in this paper, the main body involved in tourism tourists. With development of our leisure tourism transformation, has practical significance on the study of Heng Mountain sports tourism.
Heng Mountain has become a famous tourist resort Chinese and the world with its beautiful magnificent natural scenery and historic cultural resources of Heng Mountain. Because of its strong historical and cultural atmosphere, excellent geographical location, unique natural landscape and rich implication in the natural environment of the sports tourism resources, and provides an important guarantee for the development of sports tourism. Heng Mountain sports tourism has just started, there are theoretical research lags behind, market scale is small, the lack of effective development, lack of overall planning, the lack of professional talents of sports tourism, which restricts the development of tourism industry in Hengyang. This article tries to explore the development status and characteristics of Heng Mountain sports tourism. This paper uses the forest cultural tourism. Eco tourism and sports tourism and other disciplines to fieldwork, participant observation, depth interviews, literature and history Study on the method of logical analysis and induction of human subjects of the micro study of Heng Mountain sports tourism, sports tourism to Heng Mountain of present situation and development of tourism resources utilization of resources advantages and disadvantages are discussed, on this basis, for the future development and utilization of sports tourism resources of Heng Mountain put forward constructive suggestions.
The main contents of this paper are as follows: the first chapter is the introduction part, mainly on the domestic and foreign research status quo of sports tourism and the purpose and significance of the research, research methods and research object are introduced, to ensure the feasibility of this paper. The second chapter is mainly using the theories and methods related to the humanities of sports tourism, sports tourism mainly involves the definition. The definition of sports tourism resources, and its types, characteristics of inductive logic, in order to provide a theoretical perspective for the study. The main contents of the third chapter is based on the existing conditions of Heng Mountain sports tourism market from Heng Mountain's unique tourism resources, project classification and development status were analyzed. The analysis shows that the Heng Mountain with rich sports tourism resources development of sports tourism, superior traffic condition, advantages of the great potential of the tourism market, but there are also Planning, development, lack of professionals and other practical problems. The fourth chapter based on the unique resources of Heng Mountain, Heng Mountain sports tourism project development were analyzed. The fifth chapter is the analysis put forward strategic countermeasures for the development of sports tourism resources of Heng Mountain based respectively from two aspects the characteristics of positioning and strategy.
The sixth chapter is summary and suggestion. As a summary of this paper, the sustainable development of Heng Mountain sports tourism based on the growth of tourism. The author puts forward the development and utilization of the hands must be done. The specific measures are as follows: 1, update the concept, from the tourists required of Heng Mountain to fully understand the development of sports tourism development value and advantage. The significance of.2 research, planning to go from the actual operation level, step by step planning and practice, gradually carry out the.3, the role of the government. It is suggested that the local tourism bureau, the project of Sports Bureau and other departments. The comprehensive effect of tourism play.4, based on the market, enhance brand.5, enhance the training of sports tourism talents. To provide intellectual support for the development of sports tourism wisdom.
This paper will study on the development of sports tourism in Heng Mountain nowadays China tourism transformation development history, signs provide more on how to develop the Heng Mountain sports tourism better, more insights, to provide a platform and theoretical support for the development in the new situation of Heng Mountain sports tourism.

【學位授予單位】:中國林業(yè)科學研究院
【學位級別】:碩士
【學位授予年份】:2014
【分類號】:F592.7;G812.7

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