制造業(yè)服務(wù)化的價(jià)值共創(chuàng)機(jī)制:基于價(jià)值網(wǎng)絡(luò)的探索性案例研究
發(fā)布時(shí)間:2018-07-24 13:24
【摘要】:制造服務(wù)化價(jià)值通過(guò)直接或間接關(guān)系組成的價(jià)值網(wǎng)絡(luò)實(shí)現(xiàn)共創(chuàng)與傳遞。以?xún)r(jià)值網(wǎng)絡(luò)為視角,結(jié)合制造服務(wù)化決策三維度(服務(wù)化需求、模塊化和服務(wù)化價(jià)值度量),通過(guò)對(duì)繼往開(kāi)來(lái)工控公司的探索性案例研究,分析其如何通過(guò)模塊化的總集成服務(wù)化業(yè)務(wù),實(shí)現(xiàn)與價(jià)值網(wǎng)絡(luò)各成員的價(jià)值共創(chuàng)。最終得到從價(jià)值網(wǎng)絡(luò)形成到價(jià)值共創(chuàng),再到價(jià)值實(shí)現(xiàn)的制造服務(wù)化價(jià)值共創(chuàng)綜合分析框架,為尚處于服務(wù)化初期的制造商提供轉(zhuǎn)型借鑒。此外,將價(jià)值網(wǎng)絡(luò)視角應(yīng)用于服務(wù)化研究領(lǐng)域,分析焦點(diǎn)企業(yè)及其利益相關(guān)者如何利用價(jià)值網(wǎng)絡(luò)實(shí)現(xiàn)價(jià)值共創(chuàng),從而推進(jìn)制造服務(wù)化,打開(kāi)了制造服務(wù)化價(jià)值共創(chuàng)過(guò)程的黑箱。
[Abstract]:The value of manufacturing service is created and transmitted by the value network composed of direct or indirect relationship. From the perspective of value network, combined with the three dimensional degree of manufacturing service decision (service demand, modularization and service value measurement), through the exploratory case study of the future industrial control company, This paper analyzes how to create value with each member of value network through modularized integrated service. Finally, a comprehensive analysis framework of manufacturing service value creation from value network formation to value creation and value realization is obtained, which provides a reference for manufacturers who are still in the initial stage of service creation. In addition, the value network perspective is applied to the field of service-oriented research, and the focus enterprises and their stakeholders are analyzed how to use the value network to achieve value creation, thus promoting manufacturing service-oriented, opening the black box of manufacturing service-oriented value creation process.
【作者單位】: 浙江工商大學(xué)現(xiàn)代商貿(mào)研究中心;
【基金】:浙江省哲學(xué)社會(huì)科學(xué)規(guī)劃課題(17NDJC215YB,15JDZS01YB) 浙江省自然科學(xué)基金一般項(xiàng)目(Y17G020011) 教育部人文社會(huì)科學(xué)重點(diǎn)研究基地浙江工商大學(xué)現(xiàn)代商貿(mào)研究中心重點(diǎn)課題(15SMGK06D)
【分類(lèi)號(hào)】:F424
[Abstract]:The value of manufacturing service is created and transmitted by the value network composed of direct or indirect relationship. From the perspective of value network, combined with the three dimensional degree of manufacturing service decision (service demand, modularization and service value measurement), through the exploratory case study of the future industrial control company, This paper analyzes how to create value with each member of value network through modularized integrated service. Finally, a comprehensive analysis framework of manufacturing service value creation from value network formation to value creation and value realization is obtained, which provides a reference for manufacturers who are still in the initial stage of service creation. In addition, the value network perspective is applied to the field of service-oriented research, and the focus enterprises and their stakeholders are analyzed how to use the value network to achieve value creation, thus promoting manufacturing service-oriented, opening the black box of manufacturing service-oriented value creation process.
【作者單位】: 浙江工商大學(xué)現(xiàn)代商貿(mào)研究中心;
【基金】:浙江省哲學(xué)社會(huì)科學(xué)規(guī)劃課題(17NDJC215YB,15JDZS01YB) 浙江省自然科學(xué)基金一般項(xiàng)目(Y17G020011) 教育部人文社會(huì)科學(xué)重點(diǎn)研究基地浙江工商大學(xué)現(xiàn)代商貿(mào)研究中心重點(diǎn)課題(15SMGK06D)
【分類(lèi)號(hào)】:F424
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