本文關鍵詞：NLP教練技術在管理溝通中的應用研究　出處：《東華大學》2017年碩士論文　論文類型：學位論文

  更多相關文章： NLP(Neuro-Linguistic Programming) 教練技術 管理溝通 培訓評估

【摘要】：對企業(yè)而言,良好順暢的組織溝通是企業(yè)發(fā)展成功的重要經(jīng)營之道。尤其是隨著企業(yè)的發(fā)展壯大,企業(yè)的層級變多,組織結構和人員構成變得更為復雜,對管理人員的管理技能和溝通能力的要求也更高。然而,當前企業(yè)在管理溝通理論的實踐中仍存在不少問題,管理溝通不良現(xiàn)象幾乎成為當前企業(yè)界的通病。如何使企業(yè)管理人員通過提升管理溝通技巧來改善團隊效率,提高工作績效,增強組織凝聚力,是企業(yè)管理人員面臨的重大課題。NLP(Neuro-Linguistic Programming,譯作身心語言程序學)教練技術作為一種新興的管理溝通技術,自上世紀70年代誕生以來,已經(jīng)獲得了西方企業(yè)界的普遍認可,近些年來在國內(nèi)也得到了較為廣泛的認知,并逐漸被國內(nèi)部分企業(yè)引入到企業(yè)管理和溝通技巧提升中來。首先,本論文基于一般意義的人際溝通理論,總結和提煉出組織管理溝通的概念、內(nèi)涵以及在發(fā)展歷程中提出的具有代表性的理論模型,通過對國內(nèi)外管理溝通的研究理論和實踐進行綜述,對溝通的起源、管理溝通的發(fā)展與模式、要素等進行了深入分析。其次,通過對NLP教練技術的理論綜述,深入了解NLP教練技術的起源、發(fā)展及應用狀況,詳細闡述NLP教練技術在管理溝通領域的實踐狀況和效果,概括分析國內(nèi)外企業(yè)管理溝通現(xiàn)狀及存在問題,著重闡述國內(nèi)企業(yè)的管理溝通問題,指出這是當前國內(nèi)企業(yè)存在的階段性問題,繼而分析應用NLP教練技術對企業(yè)管理溝通的促進作用。再次,提出可以運用NLP教練技術來解決當前管理溝通問題的觀點,并闡述NLP教練技術的運用策略,對如何解決管理溝通的問題進行相關的論證。對運用NLP教練技術解決國內(nèi)管理溝通問題的步驟、方法以及評估方式進行了系統(tǒng)的闡述,詳細介紹了NLP教練技術的課程設計與實施、評估模型的建立與評估過程。最后,結合G公司的實操案例進行實踐分析,在對G公司的培訓效果評估的相關研究和分析的基礎上,強化理論的指導意義,通過運用訓后調(diào)研問卷、面對面交流訪談以及統(tǒng)計數(shù)據(jù)的量化對比分析等嚴謹科學的方法,對NLP教練技術的實施效果進行全面細致的驗證,進一步明確NLP教練技術在企業(yè)管理溝通中的推廣價值和現(xiàn)實意義。本論文探討了NLP教練技術對于企業(yè)管理人員提升在管理溝通技能方面的意義和價值,并對此進行了深入嚴謹?shù)难芯糠治?并通過G公司的實踐檢驗,得出研究結論,在一定程度上豐富了管理溝通理論的同時,也強化了管理溝通在企業(yè)中的實踐經(jīng)驗。
[Abstract]:For enterprises, good and smooth organizational communication is an important way for enterprises to develop successfully. Especially, with the development of enterprises, the levels of enterprises become more and more, and the organizational structure and personnel composition become more complex. The management skills and communication skills of managers are also higher. However, there are still many problems in the practice of management communication theory. The phenomenon of poor management communication has almost become a common problem in the business community. How to improve the efficiency of the team, improve the performance of the work, and enhance the cohesion of the organization by improving the management communication skills. It is an important task for enterprise managers. NLPU Neuro-Linguistic Programming. As a new management and communication technology, coach technology has been widely recognized by the western business community since its birth in -30s. In recent years, it has been widely recognized in China, and gradually introduced by some domestic enterprises into the promotion of business management and communication skills. First, this paper is based on the general meaning of interpersonal communication theory. Summarize and refine the concept of organizational management communication, connotation and the representative theoretical model in the course of development, through the domestic and foreign management communication research theory and practice summarized, the origin of communication. The development and mode of management communication, factors and other in-depth analysis. Secondly, through the theoretical review of NLP coaching technology, in-depth understanding of the origin, development and application of NLP coaching technology. This paper expounds the practice and effect of NLP coaching technology in the field of management communication, analyzes the present situation and existing problems of management communication at home and abroad, and emphasizes on the problems of management communication in domestic enterprises. It is pointed out that this is the current stage of domestic enterprises problems, and then analyzes the application of NLP coaching technology to promote corporate management communication. Again. This paper puts forward the viewpoint that NLP coach technology can be used to solve the current problems of management communication, and expounds the application strategy of NLP coach technology. How to solve the problem of management communication is demonstrated. The steps, methods and evaluation methods of using NLP technology to solve the problems of domestic management communication are systematically expounded. The course design and implementation of NLP coaching technology, the establishment and evaluation process of evaluation model are introduced in detail. Finally, the practical analysis is carried out with the practice case of G Company. On the basis of the research and analysis of the training effect evaluation of G Company, the guiding significance of the theory is strengthened, and the questionnaire after training is used. Face to face interview and quantitative comparative analysis of statistical data and other rigorous and scientific methods, the implementation of NLP coach technology effect of a comprehensive and meticulous verification. This paper discusses the significance and value of NLP coaching technology in improving management and communication skills of enterprise managers. And carried on the thorough rigorous research analysis to this, and through G company's practice inspection, draws the research conclusion, has enriched the management communication theory to a certain extent at the same time. It also strengthens the practical experience of management communication in enterprises.
【學位授予單位】：東華大學
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：F272.92;F426.82

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