發(fā)布時間：2017-12-27 11:14

  本文關鍵詞：A公司石油行業(yè)勞務派遣服務創(chuàng)新研究　出處：《深圳大學》2017年碩士論文　論文類型：學位論文

  更多相關文章： 勞務派遣 服務創(chuàng)新 服務創(chuàng)新驅(qū)動力模型 服務創(chuàng)新四維度模型

【摘要】：勞務派遣作為人力資源市場新興產(chǎn)業(yè),近年來一直保持著快速的發(fā)展態(tài)勢,在石油行業(yè)中勞務派遣被普遍使用,有著廣泛的市場前景,但隨著勞務派遣行業(yè)競爭不斷加劇,服務同質(zhì)化嚴重,派遣企業(yè)普遍陷入價格戰(zhàn)的惡性競爭中。A公司是國內(nèi)最早一批專門從事石油行業(yè)勞務派遣服務機構(gòu)之一,面對空前的機遇與挑戰(zhàn),必須結(jié)合石油行業(yè)人力市場需求,充分協(xié)調(diào)利用內(nèi)部資源,探索石油行業(yè)勞務派遣服務創(chuàng)新措施,以推動企業(yè)服務創(chuàng)新發(fā)展及獲取市場競爭力。本文通過A公司石油行業(yè)勞務派遣服務創(chuàng)新策略案例分析,幫助企業(yè)探尋應對市場需求的創(chuàng)新舉措,從根本上推動企業(yè)發(fā)展。本文運用文獻研究法、個案研究法及訪談調(diào)查法,對服務創(chuàng)新概念、服務創(chuàng)新驅(qū)動力模型、服務創(chuàng)新四維度模型進行介紹,闡述勞務派遣行業(yè)發(fā)展現(xiàn)狀,運用PEST、價值鏈分析方法對A公司所處環(huán)境、價值鏈等問題進行分析,并對公司業(yè)務關鍵部門負責人、一線員工及用工單位管理層、人力資源專家進行深度訪談,闡述A公司石油行業(yè)勞務派遣服務現(xiàn)狀,分析勞務派遣服務問題的根本原因,并從服務創(chuàng)新四維度模型的新服務概念、新顧客界面、新服務傳遞系統(tǒng)以及技術(shù)四個維度提出勞務派遣服務創(chuàng)新舉措。首先由勞務派遣基本服務向增值服務延伸、功能服務向管理服務延伸,開展差異化、可定制的人才派遣服務,建立勞務派遣服務前饋預警機制,然后對原有客戶、雇員溝通渠道進行創(chuàng)新優(yōu)化,加強對用工單位專業(yè)、溝通合作方面的培訓,構(gòu)建與維護網(wǎng)絡論壇,增強市場部門及人力資源中心協(xié)同開拓市場的聯(lián)動作用,增強業(yè)務拓展人員持續(xù)服務意識,推行員工績效管理及激勵措施創(chuàng)新,引入適配先進技術(shù)推動服務產(chǎn)品創(chuàng)新,最后為保證服務創(chuàng)新策略的順利實施,從公司戰(zhàn)略、組織架構(gòu)、員工團隊、激勵制度、資金投入、企業(yè)文化等方面構(gòu)建了較為完善的保障措施,通過服務創(chuàng)新的順利實施提高企業(yè)核心競爭力。
[Abstract]:The labor dispatch as the human resources market in emerging industries, in recent years has maintained a momentum of rapid development in the oil industry, labor dispatch has been widely used, has a broad market prospects, but with the labor dispatch industry increasing competition, service homogeneity, dispatch enterprises generally fall into the price competition. A company is the first batch of domestic oil industry specializing in labor dispatch service institutions, facing unprecedented opportunities and challenges, must be combined with the demand of oil industry human resource market, fully coordinated use of internal resources, to explore the oil industry labor dispatch service innovation measures, to promote the enterprises to obtain market competitiveness and service innovation development. Based on A company's oil industry labor dispatch service innovation strategy case analysis, this paper helps enterprises explore innovative measures to deal with market demand, and fundamentally promote the development of enterprises. This paper uses the research methods of interview and literature research method, case study method, the concept of service innovation, service innovation driving force model, four dimensional model of service innovation are introduced, elaborated the dispatch industry development status, the use of PEST, the value chain analysis method of A, the environment and value chain were analyzed, and the key business department responsible person, employee and employer management, human resources experts were interviewed, elaborated A oil industry labor dispatch service status, root cause analysis of the labor dispatch service problems, and from the four dimensional model of service innovation of the new service concept, new customer interface, new service delivery system and technology the four dimensions of the proposed labor dispatch service innovation. First by the labor dispatch service, value-added services to extend the basic functions of management services to the extension of the service, to provide differentiated and customized talent dispatch service, the establishment of labor dispatch service feedforward early warning mechanism, and then the original customer, employee communication channels innovation optimization, and strengthen the communication and cooperation of professional labor units, training, construction and the maintenance of the network forum, strengthen the role of market linkage department and the center for human resources collaborative marketing, enhance business development personnel continued service consciousness, the implementation of performance management and incentive measures of innovation, introduction of adapting advanced technology to promote product and service innovation, in order to ensure the smooth implementation of service innovation strategy, the safeguard measures more perfect from the aspects of construction corporate strategy, organizational structure, staff, incentive system, capital investment, enterprise culture, through service innovation Smooth implementation to improve the core competitiveness of enterprises.
【學位授予單位】：深圳大學
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：F426.22;F272.92

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