4K超高清電視節(jié)目運(yùn)營(yíng)模式現(xiàn)狀研究
發(fā)布時(shí)間:2018-08-16 15:25
【摘要】:正隨著技術(shù)進(jìn)步與網(wǎng)絡(luò)融合的加深,廣播電視、互聯(lián)網(wǎng)、通訊服務(wù)等行業(yè)邊界進(jìn)一步模糊。電視的超高清時(shí)代不再是廣電行業(yè)內(nèi)部的單一變革,視頻網(wǎng)站、電信運(yùn)營(yíng)商、終端制造商等紛紛參與到超高清電視產(chǎn)業(yè)中來(lái),并積極向產(chǎn)業(yè)鏈上下游延伸,呈現(xiàn)出了多主體、多樣化的運(yùn)營(yíng)模式。一、4K超高清電視的運(yùn)營(yíng)模式視頻網(wǎng)站付費(fèi)點(diǎn)播、IPTV點(diǎn)播、傳統(tǒng)廣播電視頻道以及內(nèi)容與終端組合模式是目前4K業(yè)務(wù)的幾種主要運(yùn)營(yíng)模式。
[Abstract]:With the deepening of technological progress and network integration, the boundaries of broadcasting, television, Internet, communication services and other industries are further blurred. The era of UHD TV is no longer a single change within the radio and television industry. Video websites, telecom operators, terminal manufacturers and so on participate in the UHD TV industry one after another, and actively extend to the upstream and downstream of the industrial chain. Diversified modes of operation. The operating Mode of 4K Ultra HD TV: video website pays for IPTV on demand, traditional broadcast and TV channel and content and terminal combination mode are the main operation modes of 4K service at present.
【作者單位】: 上海交通大學(xué)媒體與設(shè)計(jì)學(xué)院;上海文化廣播影視集團(tuán)有限公司;
本文編號(hào):2186388
[Abstract]:With the deepening of technological progress and network integration, the boundaries of broadcasting, television, Internet, communication services and other industries are further blurred. The era of UHD TV is no longer a single change within the radio and television industry. Video websites, telecom operators, terminal manufacturers and so on participate in the UHD TV industry one after another, and actively extend to the upstream and downstream of the industrial chain. Diversified modes of operation. The operating Mode of 4K Ultra HD TV: video website pays for IPTV on demand, traditional broadcast and TV channel and content and terminal combination mode are the main operation modes of 4K service at present.
【作者單位】: 上海交通大學(xué)媒體與設(shè)計(jì)學(xué)院;上海文化廣播影視集團(tuán)有限公司;
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,本文編號(hào):2186388
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