本文選題：網(wǎng)絡(luò)流行語　切入點(diǎn)：狂歡理論　出處：《重慶工商大學(xué)》2017年碩士論文

【摘要】：互聯(lián)網(wǎng)的發(fā)展日新月異,網(wǎng)絡(luò)語言作為互聯(lián)網(wǎng)空間交流的載體也發(fā)生了巨大的變化,其中網(wǎng)絡(luò)流行語就代表著網(wǎng)絡(luò)語言的鮮明特點(diǎn)。網(wǎng)絡(luò)媒介技術(shù)的日新月異,尤其是在社會(huì)化媒體的進(jìn)程中,網(wǎng)絡(luò)流行語作為社會(huì)輿論、文化的風(fēng)向標(biāo)也發(fā)生著巨大變化,本文通過對(duì)2015年網(wǎng)絡(luò)流行語的梳理,結(jié)合文化理論分析網(wǎng)絡(luò)流行語的變化歷程中透射出的社會(huì)問題。本文使用文獻(xiàn)研究法從網(wǎng)絡(luò)流行語的發(fā)展入手,對(duì)前面學(xué)者關(guān)于網(wǎng)絡(luò)流行語的研究進(jìn)行梳理和歸納,總結(jié)出了網(wǎng)絡(luò)流行語一些獨(dú)特的特點(diǎn),首先網(wǎng)絡(luò)流行語的產(chǎn)生的速度和傳播的頻率就像一場(chǎng)場(chǎng)網(wǎng)絡(luò)語言的狂歡盛宴,此起彼伏。其次再將2015-2016年年網(wǎng)絡(luò)流行語進(jìn)行搜集和整理,對(duì)比分析得出了網(wǎng)絡(luò)流行語無論是詞語來源還是詞語符號(hào)表達(dá)的意義都呈現(xiàn)出娛樂性突出的變化趨勢(shì)。通過借助巴赫金的狂歡理論分析網(wǎng)絡(luò)語言泛娛樂化的特點(diǎn)背后折射出的網(wǎng)絡(luò)青年的問題。首先是網(wǎng)絡(luò)流行語的肯定與否定:它肯定了人們情感的表達(dá),但是又用戲謔的方式表達(dá)了對(duì)現(xiàn)實(shí)生活壓抑和束縛的否定,在肯定與否定之間切換來獲得情緒的釋放;其次網(wǎng)絡(luò)空間和現(xiàn)實(shí)世界代表著第一世界現(xiàn)實(shí)世界和第二世界精神世界。現(xiàn)代青年們?cè)诂F(xiàn)實(shí)世界生活中缺乏歸屬感,同時(shí)網(wǎng)絡(luò)空間的生活又逐漸在人們生活中占據(jù)比重越來越大,人們將現(xiàn)實(shí)世界的迷茫和焦慮通過網(wǎng)絡(luò)空間去表達(dá),因此這些焦慮和迷茫又轉(zhuǎn)換成為一場(chǎng)場(chǎng)語言的網(wǎng)絡(luò)狂歡;最后分析網(wǎng)絡(luò)流行語在官方表達(dá)和民間表達(dá)中如何實(shí)現(xiàn)對(duì)“官”和“民”話語空間的調(diào)節(jié)功能。最后對(duì)網(wǎng)絡(luò)流行語現(xiàn)象對(duì)社會(huì)文化問題帶來的影響進(jìn)行二元對(duì)立分析。首先是促進(jìn)文化發(fā)展多樣性,其次又是社會(huì)輿論的晴雨表。但是網(wǎng)絡(luò)流行語也折射出很多社會(huì)問題。本文在第四章重點(diǎn)分析問題并且提出對(duì)策:對(duì)于網(wǎng)絡(luò)空間里青年們的焦慮現(xiàn)象可以從促進(jìn)社會(huì)融合和倡導(dǎo)網(wǎng)絡(luò)共同體的方式去增加人們精神上的歸屬;其次提高公眾的媒介素養(yǎng)來地址網(wǎng)絡(luò)文化的消費(fèi)主義;對(duì)于語言文化的缺失需由政府、媒體、公眾三個(gè)方面齊力解決。全文主要章節(jié)有:緒論、網(wǎng)絡(luò)流行語與網(wǎng)絡(luò)流行語現(xiàn)象、狂歡理論與網(wǎng)絡(luò)流行語傳播動(dòng)因、網(wǎng)絡(luò)流行語傳播中的問題及對(duì)策主要四大部分。旨在從社會(huì)文化視角為網(wǎng)絡(luò)流行語的研究提供思路。
[Abstract]:With the rapid development of the Internet, the network language, as the carrier of the Internet space communication, has undergone tremendous changes, among which the network catchwords represent the distinct characteristics of the network language. Especially in the process of social media, network catchwords as social public opinion, cultural vane has also undergone tremendous changes, this article through the 2015 network catchwords combing, Based on the cultural theory, this paper analyzes the social problems in the course of the change of network catchwords. This paper begins with the development of network catchwords by using the literature research method, combs and summarizes the previous scholars' research on network catchwords. This paper summarizes some unique features of network buzzwords. First, the speed and frequency of the generation and dissemination of network catchwords are like a carnival feast of network languages. Secondly, the 2015-2016 network catchwords are collected and sorted out. The comparative analysis shows that both the source of the words and the meaning of the expression of the words and symbols show an outstanding tendency of entertainment. By means of Bakhtin's carnival theory the characteristics of the network language pan-entertainment are analyzed. The problem of internet youth reflected behind it. The first is the affirmation and negation of internet buzzwords: it affirms the expression of people's emotions. But it also expresses the negation of the real life depression and bondage in a playful way, and switches between positive and negative to obtain the release of emotion. Secondly, cyberspace and the real world represent the first world real world and the second world spiritual world. Modern youth lack a sense of belonging in real world life, At the same time, the life of cyberspace gradually occupies more and more proportion in people's life, people express the confusion and anxiety of the real world through cyberspace, so these anxieties and confusion are transformed into a network carnival of language. Finally, it analyzes how to realize the function of regulating the discourse space of "officials" and "people" in the official expression and folk expression of network buzzwords. Finally, it makes a dualistic opposition to the influence of the phenomenon of network catchwords on social and cultural problems. Analysis... first and foremost, the promotion of diversity in cultural development, The second is the barometer of public opinion. But the popular words also reflect a lot of social problems. In the fourth chapter, this paper focuses on the analysis of the problems and puts forward countermeasures: the anxiety of young people in cyberspace can be promoted. Social integration and advocacy of network community to increase people's spiritual belonging; Secondly, to improve the media literacy of the public to address the consumerism of network culture; the lack of language and culture should be solved by the government, the media and the public. The main chapters of the paper are: introduction, network catchwords and the phenomenon of network buzzwords. The theory of carnival and the communication motivation of network catchwords, the problems and countermeasures in the communication of network catchwords are mainly four parts, aiming at providing ideas for the research of network catchwords from the perspective of social culture.
【學(xué)位授予單位】：重慶工商大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類號(hào)】：G206

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