微博用戶生活滿意度微博語言及行為特征分析
發(fā)布時間:2018-07-04 07:12
本文選題:生活滿意度 + 微博; 參考:《中國公共衛(wèi)生》2016年02期
【摘要】:目的通過分析生活滿意度高、低水平的微博用戶在微博語言和行為上的差異,歸納出可以區(qū)分生活滿意度高低的微博特征。方法于2012年10月通過新浪微博招募被試,收集被試的人口學資料、生活滿意度和微博特征數據。以生活滿意度得分的平均數加減前后一個標準差為條件篩選出高低分組,得到325名高分組和303名低分組被試,對2組被試的各個特征進行差異檢驗。結果生活滿意度總均分為(13.6±9.8)分;高分組生活滿意度為(22.8±2.7)分,低分組為(3.7±2.0)分,差異有統(tǒng)計學意義(P0.001);非參數檢驗中,高分組(M,QR)特定人稱代名詞(3.92,2.67)、第一人稱代詞單數(2.04,1.29)、第一人稱代詞復數(0.06,0.00)、相對詞(9.21,7.55)、空間詞(3.91,3.07)和金錢詞(0.42,0.00)6個語言特征的使用頻率均高于低分組的(3.55,2.39)、(1.91,1.02)、(0.00,0.00)、(8.71,7.23)、(3.59,2.84)、(0.28,0.00),差異有統(tǒng)計學意義(P0.05),高分組排除詞的使用頻率為(1.76,1.13),低于低分組的(1.98,1.22),差異有統(tǒng)計學意義(P0.05);行為特征方面,高分組的互粉數與關注數之比(0.42,0.23)、互粉數(103,55)、粉絲數(463,309)和認證數(0.00,0.20)均高于低分組的(0.35,0.19)、(86,46)、(415,221)、(0.00,0.00),差異有統(tǒng)計學意義(P0.05)。結論不同生活滿意度的微博用戶在部分微博語言特征和行為特征上存在差異。
[Abstract]:Objective to analyze the differences in the language and behavior of micro-blog users with high life satisfaction and low level of micro-blog, and to summarize the characteristics of micro-blog which can distinguish the high or low life satisfaction. Methods in October 2012, the subjects were recruited by Sina micro-blog, and the demographic data, life satisfaction and micro-blog feature data were collected. The life satisfaction was obtained. The average number of scores and subtraction was screened out of the high and low groups, 325 high and 303 low group subjects were tested, and the differences between the 2 groups were tested. The total score of life satisfaction was (13.6 + 9.8), the high group life satisfaction was (22.8 + 2.7), and the low group was (3.7 + 2), and the difference was statistically significant. Learning significance (P0.001); in non parametric tests, high group (M, QR) specific personal pronouns (3.92,2.67), first person pronouns (2.04,1.29), first person pronoun plural (0.06,0.00), relative word (9.21,7.55), space word (3.91,3.07) and money word (0.42,0.00) 6 language features are higher than (3.55,2.39), (1.91,1.02), (1.91,1.02), (0 .00,0.00), (8.71,7.23), (3.59,2.84), (0.28,0.00), the difference was statistically significant (P0.05), the use frequency of the high group exclusion words was (1.76,1.13), lower than the low group (1.98,1.22), and the difference was statistically significant (P0.05); the behavior characteristics, the ratio of the number of cross powder to the number of concerns (0.42,0.23), the number of cross powder (103,55), the number of fans (463309) and the number of fans (463309) The authentication number (0.00,0.20) was higher than that of the low group (0.35,0.19), (86,46), (415221), (0.00,0.00), and the difference was statistically significant (P0.05). Conclusion the micro-blog users with different life satisfaction were different in the characteristics and behavior characteristics of some micro-blog languages.
【作者單位】: 中國科學院心理研究所社會與工程心理學研究室;中國科學院大學;中國科學院智能信息處理重點實驗室中國科學院計算技術研究所;北京大學人口研究所;
【基金】:國家高技術研究發(fā)展計劃(AA01A606) 國家重點基礎研究發(fā)展計劃(CB744600) 中國科學院重點部署項(KJZD-EW-L04);中國科學院戰(zhàn)略性先導科技專項(XDA06030800)
【分類號】:H136
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本文編號:2095253
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