本文關(guān)鍵詞：數(shù)字時(shí)代紅色文學(xué)經(jīng)典的傳播困境及對(duì)策探析　出處：《湖北民族學(xué)院》2017年碩士論文　論文類型：學(xué)位論文

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【摘要】：數(shù)字時(shí)代的到來,技術(shù)的革新為文學(xué)傳播提供了新的手段,伴隨著社會(huì)從信息時(shí)代進(jìn)入到傳播時(shí)代,經(jīng)典文學(xué)不再成為精英階層獨(dú)有或者人們掛在口頭甚至束之高閣的“經(jīng)典”。但是,數(shù)字時(shí)代為文學(xué)經(jīng)典的傳播帶來了機(jī)遇,同時(shí)也有挑戰(zhàn),我們需要在挑戰(zhàn)下破解難題、在困境中尋找機(jī)遇,更好的讓眾多經(jīng)典文學(xué)作品被大眾接受、得到有效傳播,才能真正實(shí)現(xiàn)它的文學(xué)價(jià)值和社會(huì)價(jià)值,對(duì)經(jīng)典文學(xué)的研究重點(diǎn)應(yīng)該轉(zhuǎn)向到對(duì)它的實(shí)踐傳播上來。當(dāng)前,對(duì)紅色文學(xué)經(jīng)典進(jìn)行重新發(fā)掘和再現(xiàn)成為當(dāng)今出版市場上一股不可阻擋的新潮流。雖然數(shù)字化為紅色文學(xué)經(jīng)典提供了一個(gè)全新演繹的方式,為重塑經(jīng)典的藝術(shù)形象和挖掘經(jīng)典的藝術(shù)延展性提供了更為廣闊的生存空間,但數(shù)字時(shí)代是一個(gè)抽離了革命話語背景的年代,作為中華民族文化接受和傳承主體的年輕一代,他們沒有經(jīng)歷過那段特殊歷史,缺乏那個(gè)年代的情感體驗(yàn),在當(dāng)下政治話語權(quán)力消解的情況下,紅色文學(xué)經(jīng)典在年輕一代中的認(rèn)可度和權(quán)威性受到了挑戰(zhàn)。同時(shí),在現(xiàn)代傳媒語境中,紅色文學(xué)經(jīng)典正被新的文化思潮、新的藝術(shù)形式、新的媒介工具解構(gòu),在這個(gè)過程中,紅色文學(xué)經(jīng)典的傳播出現(xiàn)過度娛樂化、通俗化、邊緣化以及對(duì)新的媒介環(huán)境不適應(yīng)等問題。因此,選擇以“數(shù)字時(shí)代紅色文學(xué)經(jīng)典傳播的困境及對(duì)策探析”作為研究對(duì)象既符合弘揚(yáng)中國特色社會(huì)主義主旋律的時(shí)代訴求,也為我們從全新的角度去解讀紅色文學(xué)經(jīng)典在當(dāng)代社會(huì)的存在價(jià)值和發(fā)展方向提供了鑒介。國內(nèi)學(xué)術(shù)界對(duì)此已有部分研究成果問世,但專門就數(shù)字化背景下的紅色文學(xué)經(jīng)典進(jìn)行系統(tǒng)研究的尚不多見。因此,本文選擇以“數(shù)字時(shí)代紅色文學(xué)經(jīng)典傳播的困境與對(duì)策”作為討論對(duì)象,擬就相關(guān)問題做深入細(xì)致的分析。在論文撰寫中,采用案例分析與宏觀考察相結(jié)合的方式,重點(diǎn)考察數(shù)字化對(duì)文學(xué)創(chuàng)作、文學(xué)傳播和文學(xué)接受的影響。同時(shí),外部因素對(duì)文學(xué)經(jīng)典的滲透和塑造,使得人們理解文學(xué)的方式正在發(fā)生改變,曾經(jīng)被視為“至高無上”的紅色文學(xué)經(jīng)典也不能例外�；谏鲜鲆蛩氐目剂�,本文確定以數(shù)字時(shí)代媒介變化、受眾群體聚集改變對(duì)紅色文學(xué)經(jīng)典傳播可能性及路徑作為基本的研究對(duì)象。全文共由五部分構(gòu)成:緒論闡述了選題意義、國內(nèi)外研究現(xiàn)狀及研究方法;第一章闡釋紅色文學(xué)經(jīng)典的概念及其存在的文學(xué)價(jià)值和社會(huì)價(jià)值;第二章從傳播歷程及數(shù)字時(shí)代的傳播現(xiàn)狀、困境三方面對(duì)紅色文學(xué)經(jīng)典傳播進(jìn)行了解析;第三章探究了紅色文學(xué)經(jīng)典在數(shù)字時(shí)代傳播的可行性策略;結(jié)論部分對(duì)數(shù)字時(shí)代紅色文學(xué)經(jīng)典的困境與對(duì)策進(jìn)行了總體關(guān)照。
[Abstract]:With the advent of the digital age, the innovation of technology provides a new means for literary communication, along with the society from the information age to the communication era. Classical literature is no longer a "classic" that is unique to the elite or that people hang on their lips or even shelves. However, the digital age has brought both opportunities and challenges to the dissemination of literary classics. We need to solve the difficult problems under the challenge, find opportunities in the difficult position, better let many classical literature works be accepted by the public, get effective dissemination, in order to truly realize its literary value and social value. The focus of the study on classical literature should be shifted to the spread of its practice. Rediscovering and reproducing the red literary classics has become an irresistible new trend in the publishing market today, although digitization provides a new way to deduce the red literary classics. It provides a broader living space for reshaping the image of classical art and excavating the extensibility of classical art, but the digital age is an era that draws away from the background of revolutionary discourse. As the main body of Chinese culture acceptance and inheritance of the young generation, they have not experienced that special history, lack of emotional experience of that period, in the current political discourse power under the circumstances. At the same time, in the context of modern media, the classic of red literature is being deconstructed by new cultural thoughts, new art forms and new media tools. In this process, the dissemination of red literature classics appears excessive entertainment, popularization, marginalization and not adapted to the new media environment. Choosing "the predicament and Countermeasures of Red Literature Classic dissemination in the Digital Age" as the object of study accords with the demand of the times to carry forward the main melody of socialism with Chinese characteristics. It also provides a guide for us to interpret the existence value and development direction of red literary classics in contemporary society from a new perspective. However, there are few systematic researches on the red literature classics in the digital background. Therefore, this paper chooses "the dilemmas and countermeasures of the dissemination of the red literature classics in the digital age" as the object of discussion. In the writing of the thesis, the author uses the method of case analysis and macroscopic investigation to study the influence of digitalization on literary creation, literary communication and literary acceptance. The infiltration and shaping of literary classics by external factors make the way of people's understanding of literature changing, and the red literary classics, once regarded as "supreme", are no exception. In this paper, the media changes in the digital age, the audience group gathering change to the dissemination of red literature classic possibility and path as the basic research object. The full text is composed of five parts: the introduction describes the significance of the topic. Present situation and methods of research at home and abroad; The first chapter explains the concept of red literature classic and its existing literary value and social value; The second chapter analyzes the dissemination of red literature classics from three aspects: the communication process and the present situation of the digital age. The third chapter explores the feasibility of the dissemination of red literary classics in the digital age. The conclusion part gives a general consideration to the dilemma and countermeasures of red literature classics in the digital age.
【學(xué)位授予單位】：湖北民族學(xué)院
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類號(hào)】：I206.7;J904

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