【摘要】：語(yǔ)言符號(hào)的象似性,與索緒爾提出的語(yǔ)言任意性相對(duì)，研究語(yǔ)言的能指和所指表達(dá)形式和表達(dá)意義的相似或一致性關(guān)系。根據(jù)皮爾斯的符號(hào)三分法，語(yǔ)言的象似性分為映象象似性、擬象象似性和隱喻象似性。映象象似性研究語(yǔ)言符號(hào)的音或形和其代表的意義的直接相似性；擬象象似性探究語(yǔ)言符號(hào)的結(jié)構(gòu)和其所表現(xiàn)的內(nèi)容結(jié)構(gòu)的相似性；隱喻象似性關(guān)注兩種語(yǔ)言符號(hào)所代表的兩種概念之間的一種映射關(guān)系。 近幾十年來(lái)對(duì)象似性理論的研究主要集中在從語(yǔ)言層次上（音系層次、形態(tài)層次、句法層次和文本層次）來(lái)分析語(yǔ)言的象似性理論。隨著研究的深入，語(yǔ)言象似性不僅被看做語(yǔ)言的一種屬性，還被當(dāng)做一種文體修辭手段。學(xué)者們運(yùn)用這種象似修辭手段來(lái)分析詩(shī)歌、廣告、小說(shuō)、演講等文本，但運(yùn)用象似性理論研究新聞?wù)Z篇，尤其是對(duì)新聞標(biāo)題的研究，目前還處于起步階段。 新聞標(biāo)題作為新聞的眼睛和靈魂，是整條新聞的最重要部分。新聞標(biāo)題主要以簡(jiǎn)潔凝練、高度概括、新穎獨(dú)特的特征吸引讀者、傳遞信息�；谛侣剺�(biāo)題的特點(diǎn)和語(yǔ)言象似性理論的研究，本論文將二者結(jié)合起來(lái)，運(yùn)用象似性的主要原則，分析新聞標(biāo)題在音系、形態(tài)、句法、文本結(jié)構(gòu)等方面體現(xiàn)出來(lái)的象似關(guān)系。 基于皮爾斯的符號(hào)三分法，本文集中探討了映象象似和擬象象似在新聞標(biāo)題中的運(yùn)用。通過(guò)對(duì)近二十年間有影響力的報(bào)刊雜志中的部分新聞標(biāo)題的分析，，本研究發(fā)現(xiàn)映象象似在新聞標(biāo)題中主要體現(xiàn)在兩方面：語(yǔ)音象似和形象象似。在新聞標(biāo)題中，直接語(yǔ)言象似主要是通過(guò)擬聲詞來(lái)體現(xiàn)，間接語(yǔ)音象似性是通過(guò)一些具體修辭手段如押頭韻、押尾韻等方式來(lái)實(shí)現(xiàn)。形象象似主要是通過(guò)排版、字體等體現(xiàn)出來(lái)。映象象似在新聞標(biāo)題中的應(yīng)用使得標(biāo)題更加生動(dòng)、直觀，產(chǎn)生一種音律和視覺(jué)上的美感，吸引讀者的注意力。 新聞標(biāo)題中的擬象象似性原則通過(guò)距離象似、順序象似、數(shù)量象似、標(biāo)記象似等四方面來(lái)實(shí)現(xiàn)。具體而言，距離象似在新聞標(biāo)題中主要是體現(xiàn)在一般現(xiàn)在時(shí)態(tài)、省略、標(biāo)點(diǎn)的使用等方面；順序象似性體現(xiàn)在自然順序象似和邏輯順序象似上；數(shù)量象似性主要通過(guò)新聞標(biāo)題中的反復(fù)、縮寫(xiě)等方式實(shí)現(xiàn)；標(biāo)記象似性則主要通過(guò)一些特殊的標(biāo)點(diǎn)符號(hào)、排版方法及典故等的使用來(lái)體現(xiàn)。這些擬象象似性使得新聞標(biāo)題簡(jiǎn)潔凝練、表達(dá)力強(qiáng)、排版新穎、吸引讀者。這樣既突出了新聞標(biāo)題的主要特征和功能，也實(shí)現(xiàn)了象似性的修辭效果。 本文通過(guò)大量實(shí)例分析語(yǔ)言象似性在新聞標(biāo)題中的體現(xiàn)，充分說(shuō)明了象似性在新聞標(biāo)題中所達(dá)到的修辭作用和文體效果，即象似性在新聞標(biāo)題中的運(yùn)用使得其更加簡(jiǎn)潔明了、獨(dú)特新穎、吸引讀者。對(duì)新聞標(biāo)題中象似性的修辭效果和文體特征的分析也有效檢驗(yàn)和增強(qiáng)了語(yǔ)言象似性的解釋力。
[Abstract]:The iconicity of linguistic symbols, in contrast to the arbitrariness of language proposed by Saussure, is used to study the similarity or consistency of the forms and meanings of expressions of signifier and signified in language. According to Pierce's symbolic three points, the iconicity of language is divided into iconicity, iconicity and metaphor iconicity. Image iconicity studies the direct similarity between the sound or form of linguistic symbols and the meaning they represent, and simulative iconicity explores the similarity between the structure of linguistic symbols and the structure of their contents. Metaphor iconicity concerns a mapping relationship between the two concepts represented by the two linguistic symbols. In recent decades, the research of object iconicity mainly focuses on the linguistic level (phonological level, morphological level, syntactic level and text level) to analyze the iconicity theory of language. With the development of research, iconicity is regarded not only as an attribute of language, but also as a stylistic and rhetorical device. Scholars use this kind of figurative rhetoric to analyze poetry, advertisement, novel, speech and so on. However, the study of news discourses by using iconicity theory, especially the study of news headlines, is still in its infancy. News headline, as the eye and soul of news, is the most important part of the whole news. News headlines attract readers and convey information with concise, highly generalized, novel and unique features. Based on the characteristics of news headlines and the study of linguistic iconicity theory, this paper combines the two theories and applies the main principles of iconicity to analyze the iconicity relations of news headlines in phonology, morphology, syntax, text structure and so on. Based on Pierce's symbolic three points, this paper focuses on the application of image iconicity and pseudo iconicity in news headlines. Based on the analysis of some headlines in influential newspapers and magazines in recent twenty years, this study finds that image iconicity is mainly reflected in two aspects in news headlines: phonetic iconicity and image iconicity. In news headlines, direct linguistic iconicity is mainly reflected by onomatopoeia, and indirect phonetic iconicity is realized by some specific rhetorical devices such as rhyme and rhyme. Image seems to be mainly reflected by typesetting, fonts, and so on. The application of image in news headlines makes the headlines more vivid and intuitive, and produces a kind of rhythm and visual beauty to attract readers' attention. The principle of iconicity in news headlines is realized in four aspects: distance iconicity, sequential iconicity, quantitative iconicity and tagging iconicity. In particular, distance iconicity in news headlines is mainly reflected in the general present tense, ellipsis, the use of punctuation, and so on, the sequence iconicity is reflected in the natural sequence iconicity and logical sequence iconicity. The quantitative iconicity is mainly realized by the repetition and acronym in the news headlines, while the marking iconicity is mainly reflected by the use of some special punctuation marks, typesetting methods and allusions. These iconicity make news headlines concise, expressive, new typesetting, and attract readers. This not only highlights the main features and functions of news headlines, but also achieves the rhetorical effect of iconicity. In this paper, the rhetorical function and stylistic effect of iconicity in news headlines are fully explained by analyzing the embodiment of iconicity in news headlines by a large number of examples, that is, the use of iconicity in news headlines makes it more concise and clear. Unique and novel to attract readers. The analysis of the rhetorical effects and stylistic features of iconicity in news headlines also effectively tests and enhances the explanatory power of iconicity.
【學(xué)位授予單位】：天津大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2012
【分類號(hào)】：G213;H15

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本文編號(hào)：2147373