發(fā)布時間：2018-05-19 01:42

  本文選題：皮爾斯原則 + 符號學(xué)��； 參考：《山東大學(xué)》2017年碩士論文

【摘要】：隨著新技術(shù)的高度發(fā)展,新的傳播媒介不斷出現(xiàn),傳播環(huán)境和傳播方式發(fā)生了革命性的變化,傳統(tǒng)的的傳受二元對立關(guān)系正逐漸轉(zhuǎn)向傳播主體間的雙向交流實踐活動轉(zhuǎn)變:處在信息社會中的個體不再僅僅是傳播符號的接受者,而是可以傳播符號意義的主動生產(chǎn)方。在這種語境下,傳播學(xué)經(jīng)典理論收到不同程度的挑戰(zhàn),如何依據(jù)當(dāng)代社會所出現(xiàn)的新的傳播特征調(diào)整傳播學(xué)現(xiàn)有的理論范式,已經(jīng)成為最近幾年來傳播學(xué)理論界所面臨的問題。符號學(xué)可以說是一切人文社會科學(xué)都可以切入運用的研究方法,被譽為認(rèn)為人文社會科學(xué)的"公分母",而在當(dāng)前新的傳播方式層出不窮、互聯(lián)網(wǎng)技術(shù)迅速發(fā)展的背景下,各種媒介形態(tài)其實更接近于傳播的本質(zhì),也就是人與符號的關(guān)系問題。因此借由符號學(xué)視角來研究傳播學(xué),可以為目前陷入困境的傳播學(xué)提供一條出路,作為傳播學(xué)創(chuàng)始人之一的皮爾斯,在他的符號學(xué)思想中就已經(jīng)蘊含著一定的傳播學(xué)思想。本文采取的研究方法有文獻綜合法、混合研究法和比較分析法等,對皮爾斯的符號理論進行了梳理,試圖尋找出其中蘊含的傳播學(xué)思想,為目前傳播學(xué)所面臨的困境提供啟示。首先,本文介紹了符號學(xué)的兩位創(chuàng)始人索緒爾和皮爾斯,以及他們符號學(xué)思想中蘊含的傳播學(xué)萌芽。索緒爾在他的符號學(xué)思想中已經(jīng)認(rèn)識到了"人"的存在,有一定進步,但是沒有考慮到情境中的應(yīng)用發(fā)展,他的符號理論更強調(diào)系統(tǒng),過于僵化死板。皮爾斯的符號學(xué)理論則更加重視實際應(yīng)用,考慮到了外部情境和人內(nèi)部認(rèn)知對符號解釋的影響,其次,本文對于皮爾斯的符號傳播思想進行了梳理,并著重對皮爾斯原則中的傳播學(xué)思想進行了詳細的分析研究。區(qū)別于經(jīng)典的傳播研究范式,皮爾斯以意義生產(chǎn)與解釋為中心的符號傳播路徑,可以突破傳統(tǒng)二元傳播模式困境,并由此形成獨特的傳播模式觀。最后,本文試圖運用皮爾斯原則中的傳播學(xué)思想,從符號意義的生產(chǎn)和互動的角度對當(dāng)前傳播主體多元化、社會成員散珠化、社會信息碎片化等變化進行解釋。
[Abstract]:With the rapid development of new technologies, new media have been emerging, and the environment and mode of communication have undergone revolutionary changes. The traditional communication is gradually changing to the two-way communication practice between the communication subjects: the individual in the information society is no longer just the receiver of the communication symbol, but the active producer who can spread the meaning of the symbol. In this context, the classical theory of communication has been challenged to different degrees. How to adjust the existing theoretical paradigm of communication according to the new characteristics of communication has become a problem in the field of communication theory in recent years. Semiotics can be regarded as the common denominator of humanities and social sciences, which can be applied to all humanities and social sciences. However, under the background of the emerging new communication methods and the rapid development of Internet technology, semiotics is regarded as the "common denominator" of humanities and social sciences. In fact, various media forms are closer to the essence of communication, that is, the relationship between human beings and symbols. Therefore, the study of communication from the perspective of semiotics can provide a way out for the communication science which is now in trouble. As one of the founders of communication science, Pierce has already contained certain communication thought in his semiotics thought. The research methods adopted in this paper include literature synthesis method, mixed research method and comparative analysis method, etc., which combed Pierce's symbolic theory, and tried to find out the communication thought contained therein, and to provide enlightenment for the predicament that communication science is facing at present. First, this paper introduces Saussure and Pierce, the founders of semiotics, and their semiotics ideas. Saussure has realized the existence of "man" in his semiotics thought, and has made some progress, but has not considered the development of application in the situation. His symbolic theory emphasizes the system and is too rigid and rigid. Pierce's semiotics theory pays more attention to practical application, considering the influence of external situation and human's internal cognition on symbol interpretation. Secondly, this paper combs Pierce's idea of symbol communication. The communication theory of Pierce principle is analyzed and studied in detail. Different from the classical communication research paradigm, Pierce's symbolic communication path centered on the production and interpretation of meaning can break through the dilemma of the traditional dual communication mode and form a unique view of communication mode. Finally, this paper tries to use Pierce's theory of communication, from the production and interaction of symbolic meaning to explain the current diversification of communication subjects, social members scattered beads, social information fragmentation and other changes.
【學(xué)位授予單位】：山東大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：G206

【參考文獻】

相關(guān)期刊論文 前10條

1 馮月季;;傳播符號學(xué)及其理論建構(gòu)[J];重慶文理學(xué)院學(xué)報(社會科學(xué)版);2016年06期

2 王麗;楊永志;;網(wǎng)緣關(guān)系的再思考[J];重慶郵電大學(xué)學(xué)報(社會科學(xué)版);2016年04期

3 薛晨;;傳播過程中的符號語境——皮爾斯符號學(xué)的認(rèn)知研究進路[J];中外文化與文論;2015年03期

4 李瑋;蔣曉麗;;交叉與融合:新聞傳播的符號學(xué)研究進路——第一屆文化與傳播的符號學(xué)國際學(xué)術(shù)研討會之“新聞符號學(xué)研究”主題綜述[J];國際新聞界;2015年08期

5 顏青;;皮爾斯符號傳播理論研究[J];俄羅斯文藝;2014年02期

6 寧菁菁;;基于“弱關(guān)系理論”的知識問答社區(qū)知識傳播研究——以知乎網(wǎng)為例[J];新聞知識;2014年02期

7 隋巖;張麗萍;;企業(yè)形象的碎片化呈現(xiàn)與傳播[J];新聞大學(xué);2013年05期

8 李思屈;;當(dāng)代傳播符號學(xué)發(fā)展的三種趨勢[J];國際新聞界;2013年06期

9 張新衛(wèi);謝明;;皮爾斯符號學(xué)和語言世界圖景理論研究[J];俄羅斯文藝;2012年01期

10 張笑揚;;符號異化、語言批判及后現(xiàn)代生活的價值碎片[J];前沿;2011年09期

，

本文編號：1908174