【摘要】：寶相花作為中國(guó)傳統(tǒng)最具有代表性的吉祥符號(hào),從古至今承載著人們對(duì)于美好生活的無限向往和情感寄托。本課題是從寶相花的形成和逐漸演變過程入手,了解寶相花并尋覓已被廣泛認(rèn)可的最為典型的寶相花,將其作為美好的象征運(yùn)用于主題設(shè)計(jì)之中,同時(shí)探討傳統(tǒng)文化與現(xiàn)代設(shè)計(jì)的融合及主題表現(xiàn)問題�！敖z路暢想”這一主題,是在當(dāng)前“一帶一路”和“中華復(fù)興”大背景下提出來的�！敖z路暢想”這一主題概念將作為一條主線貫穿于整體設(shè)計(jì)的全過程,以寶相花為吉祥符號(hào)及核心設(shè)計(jì)要素融入整個(gè)設(shè)計(jì)之中,寓意并表現(xiàn)出某種理想的狀態(tài),并在此基礎(chǔ)上探討平面視覺語言藝術(shù)表現(xiàn)問題及主題概念的應(yīng)用與延展課題等�！敖z路暢想”概念包括四個(gè)小主題,“駝出西域”與“帆入東�！币缘赜蛳鄬�(duì)應(yīng),“夢(mèng)回大唐”與“繁花似錦”以時(shí)空相呼應(yīng)。主題概念應(yīng)用與延展設(shè)計(jì)主要包括絲巾系列設(shè)計(jì)、團(tuán)扇系列設(shè)計(jì)和系列文化包裝設(shè)計(jì)。通過這一主題設(shè)計(jì)探討現(xiàn)代主流文化的創(chuàng)作思路和藝術(shù)表現(xiàn)問題,進(jìn)一步思考傳統(tǒng)文化與現(xiàn)代平面設(shè)計(jì)的融合、發(fā)展和傳承問題。通過自己的作品展現(xiàn)對(duì)于傳統(tǒng)文化的理解及如何做好主題設(shè)計(jì)問題,最終以設(shè)計(jì)潛移默化的影響人們的生活和價(jià)值取向。
[Abstract]:As the most representative auspicious symbol of Chinese tradition, Baoxiang flower carries people's boundless yearning for a better life and emotional sustenance from ancient times to present. This subject is from the formation and gradual evolution process of treasure flower, understand the treasure face flower and search for the most typical treasure face flower that has been widely recognized, and use it as a beautiful symbol in the theme design. At the same time, it discusses the integration of traditional culture and modern design and the theme expression. The theme of "Silk Road Fantasy" is put forward under the background of Belt and Road and China Revival. The theme concept of "Silk Road Fantasy" will run through the whole process of the whole design as a main line. Taking the treasure and flower as the auspicious symbol and the core design elements into the whole design, the theme will symbolize and show a certain ideal state. On the basis of this, this paper discusses the artistic expression of plane visual language and the application and extension of the concept of theme and so on. The concept of "Silk Road Fantasy" includes four small themes: "Camel out of the Western region" and "sail into the East China Sea" corresponding to the region, "Dream back to the Tang Dynasty" and "flowers like brocade" echo with time and space. The theme concept application and extension design mainly includes the silk towel series design, the cluster fan series design and the series culture packing design. Through this theme design, this paper discusses the creative thinking and artistic expression of modern mainstream culture, and further considers the fusion, development and inheritance of traditional culture and modern graphic design. Through their own works to show the understanding of traditional culture and how to do a good job in thematic design issues, and ultimately design to influence people's lives and value orientation imperceptibly.
【學(xué)位授予單位】：山東工藝美術(shù)學(xué)院
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2016
【分類號(hào)】：J522

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