現(xiàn)代報刊版面設(shè)計中美學(xué)原則的應(yīng)用——以《華商報》為例
發(fā)布時間:2018-11-23 12:39
【摘要】:在新媒體沖擊、傳統(tǒng)媒體飽和又遭遇發(fā)展瓶頸的情況下,報刊版式與報刊內(nèi)容所占比重已經(jīng)發(fā)生變動,版面設(shè)計的重要性在報業(yè)競爭中逐漸凸現(xiàn)出來。由此,美學(xué)原則也開始大放異彩。本文以《華商報》為例,對美學(xué)原則在報刊版面設(shè)計中的應(yīng)用進行了探討,并尋求時下國內(nèi)報紙版面設(shè)計中美學(xué)原則缺失的應(yīng)對策略。
[Abstract]:With the impact of new media and the saturation of traditional media, the proportion of print format and newspaper content has changed, and the importance of layout design has gradually emerged in the competition of newspaper industry. As a result, aesthetic principles also began to shine brilliantly. Taking the Chinese Business newspaper as an example, this paper probes into the application of aesthetic principles in newspaper layout design, and seeks the countermeasures for the lack of aesthetic principles in the domestic newspaper layout design.
【作者單位】: 海南熱帶海洋學(xué)院;瓊州學(xué)院;
【分類號】:G213
[Abstract]:With the impact of new media and the saturation of traditional media, the proportion of print format and newspaper content has changed, and the importance of layout design has gradually emerged in the competition of newspaper industry. As a result, aesthetic principles also began to shine brilliantly. Taking the Chinese Business newspaper as an example, this paper probes into the application of aesthetic principles in newspaper layout design, and seeks the countermeasures for the lack of aesthetic principles in the domestic newspaper layout design.
【作者單位】: 海南熱帶海洋學(xué)院;瓊州學(xué)院;
【分類號】:G213
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