本文選題：酷日本 + 日本　； 參考：《出版發(fā)行研究》2017年11期

【摘要】：日本政府將“酷日本”打造為國家文化戰(zhàn)略和文化產(chǎn)業(yè)發(fā)展戰(zhàn)略,挖掘并開發(fā)國家文化軟實(shí)力,大力發(fā)展作為日本文化資源載體的日語教育,為出版業(yè)走向海外奠定了良好的外部基礎(chǔ)。文章分析了日本出版業(yè)“走出去”的時(shí)代演變,通過闡述“酷日本”戰(zhàn)略背景下日本出版業(yè)的若干特點(diǎn),總結(jié)出對我國出版業(yè)發(fā)展的有效啟示。
[Abstract]:The Japanese government has made "Cool Japan" a national cultural strategy and a cultural industry development strategy, excavated and exploited the national cultural soft power, and vigorously developed Japanese education as a carrier of Japanese cultural resources.It has laid a good external foundation for the publishing industry to go overseas.This paper analyzes the evolution of Japanese publishing industry "going out", and summarizes the effective enlightenment to the development of Chinese publishing industry by expounding some characteristics of Japanese publishing industry under the strategic background of "cool Japan".
【作者單位】： 山東大學(xué)國際教育學(xué)院;曲阜師范大學(xué)翻譯學(xué)院;
【分類號(hào)】：G239.313
，

本文編號(hào)：1745676