本文關(guān)鍵詞： 多媒體 視覺(jué)傳達(dá)設(shè)計(jì) 電子雜志 交互　出處：《蘇州大學(xué)》2010年碩士論文　論文類型：學(xué)位論文

【摘要】： 多媒體電子雜志的視覺(jué)傳達(dá)設(shè)計(jì)是一種新的藝術(shù)設(shè)計(jì)形式,新的大眾傳播模式,無(wú)論從內(nèi)容、形式還是審美心理上都與傳統(tǒng)雜志設(shè)計(jì)有著很大不同。交互性是多媒體電子雜志視覺(jué)傳達(dá)設(shè)計(jì)的最大特點(diǎn),它使受眾對(duì)信息的接受方式由被動(dòng)接受變?yōu)橹鲃?dòng)參與,體現(xiàn)了設(shè)計(jì)的人性化。本文結(jié)合當(dāng)前的人文背景、科學(xué)技術(shù)的發(fā)展,對(duì)電子雜志設(shè)計(jì)與傳統(tǒng)雜志的差異進(jìn)行探討,然后對(duì)多媒體電子雜志的視覺(jué)要素、視覺(jué)特征、設(shè)計(jì)原則、創(chuàng)作流程以及新的設(shè)計(jì)形式帶來(lái)的革新進(jìn)行研究,著重分析研究了版面中對(duì)視頻、音頻、動(dòng)畫、影視等媒體形式的借鑒應(yīng)用,最后分析多媒體電子雜志在視覺(jué)傳達(dá)設(shè)計(jì)上存在的一些弊端。同時(shí),對(duì)多媒體電子雜志的視覺(jué)表現(xiàn)特征與多媒體電子雜志受眾的視覺(jué)心理分析也是本文研究的重點(diǎn)。
[Abstract]:Multimedia electronic magazine visual communication design is a new form of art design, a new mass communication model, regardless of the content, Both form and aesthetic psychology are very different from traditional magazine design. Interaction is the biggest characteristic of multimedia electronic magazine visual communication design, which makes the audience accept information from passive to active participation. This paper discusses the differences between electronic magazine design and traditional magazine, and then discusses the visual elements, visual characteristics, design principles of multimedia electronic magazine, combining with the current humanistic background, the development of science and technology, and the differences between the design of electronic magazine and traditional magazine. The creative process and the innovation brought about by the new design form are studied, with emphasis on the application of video, audio, animation, film and other media forms in the layout. At last, this paper analyzes some disadvantages of multimedia electronic magazine in visual communication design. At the same time, it also focuses on the visual expression characteristics of multimedia electronic magazine and the visual psychological analysis of the audience of multimedia electronic magazine.
【學(xué)位授予單位】：蘇州大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2010
【分類號(hào)】：G237.6

【引證文獻(xiàn)】

相關(guān)碩士學(xué)位論文 前1條

1 杜宇;多媒體設(shè)計(jì)在視覺(jué)傳達(dá)領(lǐng)域的應(yīng)用研究[D];沈陽(yáng)航空航天大學(xué);2013年

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本文編號(hào)：1551732