本文選題：平衡計分卡 + 組織績效　； 參考：《浙江工業(yè)大學》2015年碩士論文

【摘要】：隨著全球經濟一體化進程的加速,中國企業(yè)面臨著來自國內外的雙重競爭壓力,以財務指標為單一考核標準的績效考核體系已經不足以保留、激勵企業(yè)人才,維持企業(yè)的可持續(xù)競爭優(yōu)勢,與此同時,作為包含了財務、客戶、內部流程、學習與成長四個維度的管理工具,平衡計分卡理論在國內外大中企業(yè)已經得到了廣泛應用。企業(yè)將內部運營與戰(zhàn)略目標機密結合,不斷完善組織績效考核指標體系,不僅具有深刻的實踐意義,更具有長遠的戰(zhàn)略意義。本文以娃哈哈集團為研究對象,分析了該公司組織績效考核指標體系上的不足之處,引入平衡計分卡方法,圍繞財務、客戶、內部流程、學習與成長四個維度,對娃哈哈集團組織績效考核指標體系進行設計研究,重新搭建了符合娃哈哈集團實際情況的組織績效考核指標體系。論文提出,將娃哈哈集團內部組織按照戰(zhàn)略定位和組織職責等性質特點分為業(yè)務類組織、管理類組織和服務與支持性組織,分類別進行考核指標體系的設計。通過對組織的考核維度及關鍵指標進行分析確定,對各類指標權重進行賦值,對考核方案的評價方法進行改進和完善,重新設計了組織績效考核指標體系。本文的研究結論,能夠激發(fā)娃哈哈集團各組織團隊的工作熱情和管理效果,進而提高核心競爭優(yōu)勢,對其他企業(yè)的組織績效考核改進也有一定的啟示作用。
[Abstract]:With the acceleration of the global economic integration process, Chinese enterprises are confronted with double competition pressure from both home and abroad. The performance assessment system with financial indicators as a single assessment standard has not been enough to retain, motivate enterprise talents and maintain the sustainable competitive advantage of the enterprise, and, in the same time, as included in the financial, customer, internal process, and learning. With the development of four dimensions of management tools, the Balanced Scorecard theory has been widely used in large and medium enterprises at home and abroad. It is not only of profound practical significance but also of long-term strategic significance to combine internal operation with strategic target secrets and improve the index system of organizational performance assessment. After analyzing the shortcomings of the company's organizational performance evaluation index system, the paper introduces the balanced scorecard method and designs the performance evaluation index system of Wahaha Group around the four dimensions of financial, customer, internal process, learning and growth, and re builds the organizational performance test that meets the actual situation of Wahaha Group. The paper points out that the internal organizations of Wahaha Group are divided into business organizations, management organizations and services and supporting organizations according to the characteristics of strategic positioning and organizational responsibilities, and the design of evaluation index system is carried out by classification. Through the analysis and determination of the assessment dimensions and key indicators of the organization, the rights of various indicators are determined. The conclusion of this paper can stimulate the work enthusiasm and management effect of the groups of Wahaha Group, and then improve the core competitive advantage and improve the organizational performance assessment of other enterprises. Apocalypse.
【學位授予單位】：浙江工業(yè)大學
【學位級別】：碩士
【學位授予年份】：2015
【分類號】：F426.82;F272.92

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