論網(wǎng)絡交易商標侵權行為認定及法律責任
發(fā)布時間：2018-10-25 19:22
【摘要】：網(wǎng)絡技術的高速發(fā)展將人類社會帶入了全新的互聯(lián)網(wǎng)時代，這個虛擬空間為企業(yè)的發(fā)展帶來了新機，進一步推動企業(yè)和其商標品牌走向世界，同時也促成了消費者購物方式的變革，網(wǎng)絡交易使商品更加豐富，購物更加便捷。與此同時我們也不得不注意到存在于互聯(lián)網(wǎng)中的潛在風險，各種新型的侵權問題隨著網(wǎng)絡交易的發(fā)展不斷產(chǎn)生，其中商標侵權案件就有愈演愈烈之勢。網(wǎng)絡交易商標侵權糾紛的形式多種多樣，超過了原有商標法所能規(guī)制的范圍，因而傳統(tǒng)的商標法律制度己經(jīng)難以起到保護網(wǎng)絡商標的作用。為了應對這種變化，本文專門選擇網(wǎng)絡交易中商標侵權為研究對象，通過對網(wǎng)絡交易中商標侵權認定及法律責任等方面的研究，提出對相關問題的看法和建議，希望借此豐富我國網(wǎng)絡商標理論，并為相關司法實踐提供借鑒。 本文主要內(nèi)容分為三個部分。第一章是網(wǎng)絡交易商標侵權及其法理基礎，主要介紹網(wǎng)絡交易的概念、類型和特征，商標權的客體和內(nèi)容，商標侵權的界定和表現(xiàn)形式，以及網(wǎng)絡交易中的商標侵權及其特點，為后文的分析作好理論鋪墊。第二章是網(wǎng)絡交易商標侵權行為的認定分析，通過國內(nèi)外理論研究對網(wǎng)絡交易商標侵權行為的構成要件進行具體分析，結合司法判例對網(wǎng)絡銷售商標侵權、網(wǎng)絡域名商標侵權、網(wǎng)絡鏈接商標侵權、網(wǎng)絡搜索引擎商標侵權、網(wǎng)絡交易平臺提供商的商標侵權等五個不同類型的網(wǎng)絡交易商標侵權行為的認定進行分類闡述。第三章是網(wǎng)絡交易商標侵權的法律責任分析，從我國相關立法現(xiàn)狀和理論界學說著手，對比借鑒國外經(jīng)驗，，著重研究網(wǎng)絡交易商標侵權的歸責原則及責任分配等，分別對網(wǎng)絡交易中商標侵權的民事、行政、刑事等的責任承擔方式進行詳細分析，同時將“通知刪除”規(guī)則、合理使用制度作為免責事由列出探討。
[Abstract]:The rapid development of network technology has brought the human society into a new era of the Internet. This virtual space has brought new opportunities for the development of enterprises and further promoted enterprises and their trademark brands to the world. At the same time, it also promotes the change of consumer shopping mode, online trading makes goods more abundant, shopping more convenient. At the same time, we also have to pay attention to the potential risks in the Internet, a variety of new types of infringement problems with the development of network transactions, among which trademark infringement cases have intensified trend. There are many forms of trademark infringement disputes in network transactions, which are beyond the scope of the original trademark law, so the traditional trademark legal system has been difficult to protect the role of network trademarks. In order to deal with this kind of change, this article specially selects trademark infringement in the network transaction as the research object, through to the network transaction trademark infringement confirmation and the legal liability and so on aspect research, puts forward to the related question view and the suggestion. Hope to enrich our network trademark theory, and provide reference for the relevant judicial practice. The main content of this paper is divided into three parts. The first chapter introduces the concept, types and characteristics of online trading, the object and content of trademark right, the definition and manifestation of trademark infringement, and the trademark infringement and its characteristics. To lay the groundwork for the following analysis. The second chapter is the network trading trademark infringement identification analysis, through the domestic and foreign theoretical study of network trading trademark infringement elements of specific analysis, combined with judicial cases of network sales trademark infringement, network domain name trademark infringement. Five different types of trademark infringement, such as network link trademark infringement, network search engine trademark infringement, trademark infringement of network trading platform provider, are classified and expounded. The third chapter is the network trade mark infringement legal liability analysis, from our country related legislation present situation and the theory field theory, contrasts the foreign experience, emphatically studies the network transaction trademark infringement liability principle and the responsibility distribution and so on. This paper makes a detailed analysis of the liability assumption of trademark infringement in network transactions, such as civil, administrative, criminal and so on. At the same time, the rules of "notice deletion" and the reasonable use of the system are discussed as the reasons of exemption.
【學位授予單位】：華南理工大學
【學位級別】：碩士
【學位授予年份】：2014
【分類號】：D923.43;D923
本文編號：2294599
[Abstract]:The rapid development of network technology has brought the human society into a new era of the Internet. This virtual space has brought new opportunities for the development of enterprises and further promoted enterprises and their trademark brands to the world. At the same time, it also promotes the change of consumer shopping mode, online trading makes goods more abundant, shopping more convenient. At the same time, we also have to pay attention to the potential risks in the Internet, a variety of new types of infringement problems with the development of network transactions, among which trademark infringement cases have intensified trend. There are many forms of trademark infringement disputes in network transactions, which are beyond the scope of the original trademark law, so the traditional trademark legal system has been difficult to protect the role of network trademarks. In order to deal with this kind of change, this article specially selects trademark infringement in the network transaction as the research object, through to the network transaction trademark infringement confirmation and the legal liability and so on aspect research, puts forward to the related question view and the suggestion. Hope to enrich our network trademark theory, and provide reference for the relevant judicial practice. The main content of this paper is divided into three parts. The first chapter introduces the concept, types and characteristics of online trading, the object and content of trademark right, the definition and manifestation of trademark infringement, and the trademark infringement and its characteristics. To lay the groundwork for the following analysis. The second chapter is the network trading trademark infringement identification analysis, through the domestic and foreign theoretical study of network trading trademark infringement elements of specific analysis, combined with judicial cases of network sales trademark infringement, network domain name trademark infringement. Five different types of trademark infringement, such as network link trademark infringement, network search engine trademark infringement, trademark infringement of network trading platform provider, are classified and expounded. The third chapter is the network trade mark infringement legal liability analysis, from our country related legislation present situation and the theory field theory, contrasts the foreign experience, emphatically studies the network transaction trademark infringement liability principle and the responsibility distribution and so on. This paper makes a detailed analysis of the liability assumption of trademark infringement in network transactions, such as civil, administrative, criminal and so on. At the same time, the rules of "notice deletion" and the reasonable use of the system are discussed as the reasons of exemption.
【學位授予單位】：華南理工大學
【學位級別】：碩士
【學位授予年份】：2014
【分類號】：D923.43;D923
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