【摘要】：新聞信息漸漸地對人們的生活產(chǎn)生更大的影響,新聞的真實性、權威性、實時性便顯得日益重要。由于稿件種類繁雜,獲取途徑較多,如何準確的獲取真實需要的并且有質量的稿件便成了一個難題。該媒體稿件管理平臺是一個基于稿件采集管理,稿件分類管理,稿件推送管理的全站管理系統(tǒng),可以將雜亂無章的稿件整合成不同分類的稿件,并且通過不同類型的產(chǎn)品線并推送給不同類型的用戶。媒體稿件管理平臺是為了完成本公司日常的業(yè)務需要而進行設計開發(fā)的。通過該系統(tǒng)可以優(yōu)化資源配置,充分利用并管理已有資源,及時通過多種新媒體渠道有效的推送各類新聞稿件,使新聞編輯人員以及需要稿件的其他人員從繁重的工作中解脫出來,提高其發(fā)現(xiàn)新聞、收集新聞的工作效率。本文首先闡述了項目的背景及意義,分析了國內(nèi)外新媒體營銷平臺的狀況。然后對系統(tǒng)進行了需求分析,確立了系統(tǒng)的功能模塊,將系統(tǒng)分為六個部分:產(chǎn)品管理模塊、系統(tǒng)管理模塊、用戶管理模塊、信息管理模塊、專稿模塊、郵件推送模塊。本人在需求分析的基礎上對系統(tǒng)進行了架構設計,并且進行了數(shù)據(jù)庫表的設計和詳細設計,最終對系統(tǒng)進行功能和性能測試。該系統(tǒng)已經(jīng)通過了用戶的驗收測試,并已投入使用,運行穩(wěn)定并未出現(xiàn)重大異常現(xiàn)象,且得到用戶的積極反饋,解決了新聞編輯人員和對稿件有需求的其他人員找尋稿件時的難題,有力地解決了用戶在工作中遇到的難題。
[Abstract]:News information gradually has a greater impact on people's lives. The authenticity, authority and real-time of news become more and more important. Because of the variety of manuscripts, there are many ways to get them, how to get the authentic and high-quality manuscripts exactly becomes a difficult problem. The media manuscript management platform is a whole station management system based on the collection and management of manuscripts, classified management of manuscripts and push management of manuscripts, which can integrate disorderly manuscripts into different types of manuscripts. And through different types of product lines and push to different types of users. The media management platform is designed and developed to fulfill the company's daily business needs. Through this system, we can optimize the allocation of resources, make full use of and manage the existing resources, and effectively push all kinds of news articles through a variety of new media channels. News editors and other people in need of manuscripts can be freed from heavy work to improve their work efficiency in news discovery and news collection. In this paper, the background and significance of the project are first expounded, and the status of the new media marketing platform at home and abroad is analyzed. The system is divided into six parts: product management module, system management module, user management module, information management module, special script module, email push module. Based on the requirement analysis, I design the architecture of the system, and design the database table in detail. Finally, we test the function and performance of the system. The system has passed the acceptance test of the user and has been put into use. There is no significant abnormal phenomenon in the stable operation, and the system has received positive feedback from the users. It solves the difficult problem when the news editor and other people who need the manuscript find the manuscript, and solves the problem that the user meets in the work.
【學位授予單位】：北京交通大學
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：TP311.52

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