民族地區(qū)社區(qū)導(dǎo)游發(fā)展研究
[Abstract]:With the development of the social economy, the improvement of the national income level and the change of the consumption concept, the tourism industry has been developing rapidly as one of the pillar industries of our national economy. In the course of the rapid development of the tourism, the increasing diversification of the tourist demand of the tourists has put forward the new requirements for the tourism practitioners in our country, and the pilot who is an important part of the tourism industry is also faced with major challenges and shocks. In order to better meet the experience demand and value of the tourists, the classification of the guide team needs to be more refined, more targeted, and the guide service mode should be adjusted accordingly. On the other hand, China is a multi-ethnic country, and the tourism industry in the national area is a very important regional tourism phenomenon in the development of the tourism of our country and an important tourism state, which is the realization of industrial structure optimization, economic growth and development and social harmony in the minority area. Cultural development and other important support. Because of its nature and the particularity of the human environment, the requirement of the tour guide and the tour guide service is higher than that of the general area, and it is more necessary for the tour guide to improve its basic quality and service skills, and to better meet the experience-based tourism. The demand of individual tourism and special tourism. This paper, from the point of view of the theoretical analysis, tries to put forward the concept of community guide in the minority area, and construct the community tour guide system in the national area, so as to meet the requirements of the tourism development of the national area on the guide team, thus further realizing the economic and social development of the national area and the development of the people. The development of culture and the development of environmental ecology. The full text is divided into six parts. The first part The main content of the study is to study the background, the theoretical and practical significance of the study, the main content of the study, the technical route and the research of the study. The second part is the study of the community tour guide in the national area The theoretical analysis of the community tour guide in the national area is first presented, including the research contents of the guide in the academic works and the academic papers at home and abroad, the development of the following community tour guide, and the related theory of the study of the community tour guide in the national area. Finally, the concept of the relevant concepts involved in this study is defined, including the concept of the national area, the community and the guide, and the community is tested. The definition of the tour guide; the third part is the connotation of the community tour guide in the national area. The core content of the research is as follows: from the typical examples, the characteristics of the community tour guide in the minority areas are analyzed, the nature of the community guide service in the national area is analyzed, and the community guide of the national area is classified according to different angles, and the development community of the national area is also pointed out. the problem of the tour guide; the fourth part is the National Development Society The necessity of the regional tour guide is analyzed. The necessity of developing the community tour guide in the minority areas is analyzed in detail from the three aspects of the tourists, the community residents and the tour guide team in the minority areas, and the national area is described. The significance of the development of the community tour guide; the fifth part gives the nationality area The construction of the management and development atmosphere of the community guide in the minority areas is analyzed, the establishment of the management institution, the construction of the management system, the good social environment and the construction of the ecological environment are expounded, and the aim is to promote the national land The sixth part is the empirical research part of this study, which is based on the example of the Tibetan Autonomous Prefecture, and analyzed its development community tour guide. The advantage is to construct the community tour guide system of the Gangnan Tibetan Autonomous Prefecture with the guide of the religious temple community, the eco-sensitive community guide and the folk-cultural community guide as the three branches, and to the Gangnan Tibetan Autonomous Prefecture The development of the community tour guide put forward the management suggestions; The seventh part is the conclusion and prospect of this study. The main conclusions and the existing problems of this study are summarized.
【學(xué)位授予單位】:西北師范大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2012
【分類號(hào)】:F592.6
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