本文選題：泰寧縣 + 生態(tài)旅游業(yè)　； 參考：《福建農(nóng)林大學(xué)》2013年碩士論文

【摘要】：在進(jìn)入全面建成小康社會決定性階段，胡錦濤同志所作的十八大報(bào)告，高度概括了改革開放以來特別是十六大以來黨領(lǐng)導(dǎo)中國發(fā)展建設(shè)的經(jīng)驗(yàn)與啟示，勾畫出中國未來發(fā)展的藍(lán)圖。尤其是十八大報(bào)告再次論述“生態(tài)文明”，并將之獨(dú)立成篇，形成了中國特色社會主義事業(yè)“五位一體”的總布局[1]。 “建設(shè)美麗中國”的生態(tài)理念，不僅對福建旅游是一個(gè)極大的鼓舞，也是對當(dāng)前旅游業(yè)有一個(gè)新的要求。泰寧旅游資源品位較高，初步建立了“水上丹霞”景觀為基礎(chǔ)，戲曲等人文景觀為一體的獨(dú)特景觀的體系。通過分析泰寧縣旅游業(yè)的發(fā)展，并討論發(fā)展存在的問題研究不足阻礙旅游業(yè)的發(fā)展生態(tài)旅游發(fā)展的原因形成泰寧縣，，泰寧縣，促進(jìn)經(jīng)濟(jì)發(fā)展提供了科學(xué)的參考和構(gòu)建和諧社會和建設(shè)生態(tài)文明。 本文共分五章:第一章是緒論，主要闡述研究背景、研究目的和意義，文獻(xiàn)綜述，研究思路、研究方法。第二章是生態(tài)旅游業(yè)概述，主要介紹了生態(tài)旅游的概念內(nèi)涵以及其基本特征。第三章是泰寧縣生態(tài)旅游業(yè)發(fā)展現(xiàn)狀分析，介紹了泰寧縣概況，旅游基礎(chǔ)條件，以及生態(tài)旅游業(yè)發(fā)展現(xiàn)狀分析，并對泰寧縣生態(tài)旅游業(yè)發(fā)展進(jìn)行了SWOT分析，總結(jié)了當(dāng)前泰寧縣生態(tài)旅游業(yè)發(fā)展的優(yōu)勢、劣勢、機(jī)會以及挑戰(zhàn)。第四章為案例研究，結(jié)合了水際村旅游發(fā)展的經(jīng)驗(yàn)，總結(jié)對泰寧生態(tài)旅游業(yè)發(fā)展啟示。第五章為泰寧縣生態(tài)旅游業(yè)發(fā)展的對策，提出了泰寧縣發(fā)展生態(tài)旅游業(yè)的思路及建議。 本文通過研究得出：泰寧縣生態(tài)旅游業(yè)應(yīng)該采用品牌營銷戰(zhàn)略從品牌上做文章，加快產(chǎn)業(yè)的轉(zhuǎn)變及升級，提升總體服務(wù)水平和質(zhì)量，大力推動(dòng)生態(tài)旅游業(yè)的創(chuàng)新及創(chuàng)造，塑造一個(gè)生態(tài)文明，持續(xù)發(fā)展、欣欣向榮的泰寧印象。
[Abstract]:In entering the decisive stage of building a well-off society in an all-round way, Comrade Hu Jintao's report to the 18th National Congress highly summarizes the experience and enlightenment of the Party in leading the development and construction of China since the reform and opening up, especially since the 16th National Congress. Outline a blueprint for China's future development. In particular, the report of the 18th National Congress of the Communist Party of China once again discusses "ecological civilization", and makes it an independent text, forming the overall layout of "five in one" in the cause of socialism with Chinese characteristics [1]. The ecological concept of "building a beautiful China" is not only a great encouragement to Fujian tourism, but also a new requirement for the current tourism industry. The tourism resources of Taining are of high grade, and the unique landscape system of "water Danxia" landscape is established, and the humanistic landscape such as opera is integrated. By analyzing the development of tourism in Taining County, and discussing the problems existing in the development of tourism, the reasons that hinder the development of ecotourism in tourism industry are discussed. Promoting economic development provides scientific reference and construction of harmonious society and ecological civilization. This paper is divided into five chapters: the first chapter is an introduction, mainly describes the research background, research purpose and significance, literature review, research ideas, research methods. The second chapter is an overview of ecotourism, mainly introduces the concept of ecotourism and its basic characteristics. The third chapter is the analysis of the current situation of the development of ecological tourism in Taining County. It introduces the general situation, the basic conditions of tourism and the current situation of the development of ecological tourism in Taining County, and analyzes the development of eco-tourism in Taining County by SWOT. This paper summarizes the advantages, disadvantages, opportunities and challenges of the development of ecological tourism in Taining County. The fourth chapter is case study, combined with the experience of tourism development in Shuiji Village, summed up the inspiration to the development of ecological tourism in Taining. The fifth chapter is the countermeasures for the development of ecological tourism in Taining County, and puts forward the ideas and suggestions for the development of ecological tourism in Taining County. This paper draws the conclusion that the eco-tourism of Taining County should adopt brand marketing strategy to make an article on the brand, accelerate the transformation and upgrading of the industry, improve the overall service level and quality, and vigorously promote the innovation and creation of eco-tourism. Shape an ecological civilization, sustainable development, a thriving impression of Taining.
【學(xué)位授予單位】：福建農(nóng)林大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2013
【分類號】：F592.7

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