本文關(guān)鍵詞：L集團(tuán)公司鋼鐵供應(yīng)鏈集成服務(wù)模式研究　出處：《北京交通大學(xué)》2014年碩士論文　論文類型：學(xué)位論文

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【摘要】：本文的研究主體L集團(tuán)公司是一家大型鋼鐵貿(mào)易企業(yè),由于近年來(lái)我國(guó)鋼鐵市場(chǎng)的低迷,鋼鐵行業(yè)產(chǎn)能過(guò)剩,全行業(yè)經(jīng)營(yíng)效益嚴(yán)重下降,導(dǎo)致許多鋼鐵貿(mào)易企業(yè)經(jīng)營(yíng)困難。再加之企業(yè)間的同質(zhì)化競(jìng)爭(zhēng)激烈,鋼鐵貿(mào)易企業(yè)亟需轉(zhuǎn)型升級(jí),找尋新的競(jìng)爭(zhēng)優(yōu)勢(shì)。 本文首先通過(guò)對(duì)我國(guó)鋼鐵產(chǎn)業(yè)和鋼鐵供應(yīng)鏈現(xiàn)狀進(jìn)行分析,總結(jié)得出現(xiàn)存問(wèn)題。從傳統(tǒng)鋼鐵貿(mào)易企業(yè)經(jīng)營(yíng)模式入手,結(jié)合鋼鐵產(chǎn)業(yè)現(xiàn)狀分析得出目前我國(guó)鋼鐵貿(mào)易企業(yè)存在的突出問(wèn)題。接著對(duì)國(guó)外優(yōu)秀鋼鐵貿(mào)易企業(yè)經(jīng)營(yíng)模式和現(xiàn)狀進(jìn)行分析,總結(jié)得出鋼鐵貿(mào)易企業(yè)的發(fā)展方向。為了設(shè)計(jì)出最適合L集團(tuán)公司的經(jīng)營(yíng)模式,根據(jù)公司實(shí)際情況進(jìn)行了SWOT分析,并進(jìn)行了發(fā)展戰(zhàn)略選擇和戰(zhàn)略實(shí)施可行性分析。本文重點(diǎn)研究?jī)?nèi)容是結(jié)合供應(yīng)鏈管理及供應(yīng)鏈集成理論,為L(zhǎng)集團(tuán)公司分析并設(shè)計(jì)鋼鐵供應(yīng)鏈集成服務(wù)模式。結(jié)合鋼鐵產(chǎn)業(yè)及鋼鐵供應(yīng)鏈中存在的問(wèn)題,提出基于需求“四要素”的集成服務(wù)模式框架,并分別對(duì)不同需求要素組合下的具體服務(wù)形式的內(nèi)容進(jìn)行分析并設(shè)計(jì)其運(yùn)作模式。最后對(duì)供應(yīng)鏈集成服務(wù)進(jìn)行了效益分析,以訂單融資服務(wù)為例定性和定量分析了其效益,并全面對(duì)各供應(yīng)鏈集成服務(wù)形式進(jìn)行了分析與比較。 通過(guò)分析和研究可以發(fā)現(xiàn),供應(yīng)鏈集成服務(wù)是更先進(jìn)的服務(wù)形式。從客戶需求出發(fā),本文認(rèn)為供應(yīng)鏈集成服務(wù)是從采購(gòu)到批發(fā)銷售的全程解決方案,通過(guò)整合商流、物流、資金流、信息流完成組織實(shí)施。該服務(wù)形式一體化程度高,盈利節(jié)點(diǎn)多,客戶穩(wěn)定性高,是值得積極推進(jìn)的一種可持續(xù)發(fā)展的經(jīng)營(yíng)模式。本文所設(shè)計(jì)的供應(yīng)鏈集成服務(wù)模式還有待實(shí)踐探索,希望本文的研究可以對(duì)我國(guó)轉(zhuǎn)型中的鋼鐵貿(mào)易企業(yè)發(fā)展提供一定的參考和借鑒。
[Abstract]:In this paper, the research subject of the L group is a large iron and steel trade enterprises, due to the downturn in China's iron and steel market in recent years, the steel industry overcapacity, the industry profit decline seriously, the operational difficulties caused many steel trade enterprises. Coupled with the inter enterprise homogenization of competition, the steel trade enterprises need to upgrade, to find the new competitive advantage.
This paper on China's iron and steel industry and steel supply chain to analyze the status quo, summarize the existing problems. Starting from the traditional business model of steel trade enterprises, the combination of iron and steel industry status analysis of key problems of China's steel trade enterprises. Then carried on the analysis to the outstanding foreign steel trade enterprise management mode and the status quo, summarize the direction of development of iron and steel trade enterprises. In order to design the most suitable for L group company's business model, according to the actual situation of the SWOT analysis, and has carried on the feasibility analysis of the implementation of development strategy and strategy. The main contents of this thesis is the combination of supply chain management and supply chain integration theory for the analysis and design of L group company the iron and steel supply chain integration service model. Combined with the existing iron and steel industry and steel supply chain problems, put forward the integration requirements of the "four elements" based on The service model, and according to different demand factors under the combination of specific services in the form of content analysis and design of the mode of operation. At the end of the supply chain integration services for the benefit analysis, order financing services for patients with qualitative and quantitative analysis of its benefits, and the overall supply chain integration services in the form of comparison and analysis.
Through the analysis and study show that supply chain integration services is a more advanced form of services. Starting from the customer demand, the supply chain integration service from procurement to the whole wholesale sales solutions, through the integration of business flow, logistics, capital flow, information flow to complete the organization and implementation of the service. The degree of integration form of high profit the client node, high stability, is a kind of sustainable development is to actively promote the business model of integrated supply chain service mode. The design of this practice remains to be explored, I hope this study can turn on China's development of iron and steel trade enterprises in providing certain reference and reference.

【學(xué)位授予單位】：北京交通大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F274;F426.31

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