本文選題：定價(jià)風(fēng)險(xiǎn) + 房地產(chǎn)開(kāi)發(fā)��； 參考：《內(nèi)蒙古大學(xué)》2014年碩士論文

【摘要】：隨著社會(huì)經(jīng)濟(jì)的快速發(fā)展,房地產(chǎn)業(yè)也逐漸成為我國(guó)的支柱性產(chǎn)業(yè),是廣大老百姓關(guān)注的熱點(diǎn)行業(yè),是我國(guó)國(guó)民經(jīng)濟(jì)發(fā)展的重要組成部分。在我國(guó)房地產(chǎn)業(yè)是一個(gè)資金投入大、回報(bào)率高、風(fēng)險(xiǎn)大、周期長(zhǎng)的產(chǎn)業(yè)。風(fēng)險(xiǎn)管理的重要性之所以越來(lái)越突出,是因?yàn)榉康禺a(chǎn)的泡沫現(xiàn)象以及房地產(chǎn)開(kāi)發(fā)企業(yè)逐漸減少的利潤(rùn)問(wèn)題,所以房地產(chǎn)項(xiàng)目風(fēng)險(xiǎn)分析人們也逐漸重視起來(lái)。為了避免房地產(chǎn)開(kāi)發(fā)項(xiàng)目中潛在的威脅和風(fēng)險(xiǎn),特別是在定價(jià)方面的風(fēng)險(xiǎn),要最大限度地對(duì)各個(gè)影響因素和未來(lái)可能出現(xiàn)的影響做出風(fēng)險(xiǎn)預(yù)測(cè)及分析,根據(jù)現(xiàn)狀和發(fā)展趨勢(shì),并做出相應(yīng)的風(fēng)險(xiǎn)管理評(píng)估與風(fēng)險(xiǎn)分析。房地產(chǎn)開(kāi)發(fā)項(xiàng)目要控制定價(jià)方面的風(fēng)險(xiǎn),減少由于定價(jià)方面的原因?yàn)槠髽I(yè)帶來(lái)的損失,這是房地產(chǎn)開(kāi)發(fā)項(xiàng)目投資最大的保障。 房地產(chǎn)開(kāi)發(fā)項(xiàng)目的定價(jià)風(fēng)險(xiǎn)研究是本文研究重點(diǎn)和研究方向,首先對(duì)國(guó)內(nèi)外房地產(chǎn)開(kāi)發(fā)項(xiàng)目定價(jià)理論進(jìn)行梳理與分析,綜合分析房地產(chǎn)開(kāi)發(fā)項(xiàng)目的理論基礎(chǔ),結(jié)合房地產(chǎn)開(kāi)發(fā)基本理論和房地產(chǎn)開(kāi)發(fā)項(xiàng)目特點(diǎn)的基礎(chǔ)上,來(lái)研究在房地產(chǎn)開(kāi)發(fā)項(xiàng)目中定價(jià)風(fēng)險(xiǎn)管理的相關(guān)問(wèn)題。用基本的風(fēng)險(xiǎn)識(shí)別方法應(yīng)對(duì)房地產(chǎn)開(kāi)發(fā)項(xiàng)目的定價(jià)風(fēng)險(xiǎn)因素,例如,經(jīng)濟(jì)因素、社會(huì)因素、制度與政策因素、宗地地理?xiàng)l件因素、臨近道路狀況因素、建筑物分布狀況和土地開(kāi)發(fā)利用狀況因素等主要因素,進(jìn)行定性與定量的科學(xué)分析與總結(jié),并通過(guò)對(duì)結(jié)果的分析與歸納,確定其優(yōu)勢(shì)因素和一般因素,做出風(fēng)險(xiǎn)決策以及風(fēng)險(xiǎn)應(yīng)對(duì)措施。本文將科學(xué)理論與實(shí)際應(yīng)用相結(jié)合,以項(xiàng)目的定價(jià)風(fēng)險(xiǎn)防范及管理的特點(diǎn)為依據(jù),進(jìn)行項(xiàng)目的定價(jià)風(fēng)險(xiǎn)防范及管理的系統(tǒng)介紹。運(yùn)用定價(jià)風(fēng)險(xiǎn)度量和案例分析的方法,分析房地產(chǎn)項(xiàng)目定價(jià)風(fēng)險(xiǎn)管理的影響因素并建立相應(yīng)框架及其在實(shí)際中的指導(dǎo)意義。 由此可見(jiàn),建立有效防范及風(fēng)險(xiǎn)管理機(jī)制,需要房地產(chǎn)開(kāi)發(fā)項(xiàng)目在許多層面和階段進(jìn)行系統(tǒng)的管理和應(yīng)用。為了降低目標(biāo)成本,實(shí)現(xiàn)質(zhì)量目標(biāo)、完成進(jìn)度目標(biāo),必須要執(zhí)行有效的風(fēng)險(xiǎn)定價(jià)管理辦法。
[Abstract]:With the rapid development of social economy, the real estate industry has gradually become a pillar industry of our country, a hot industry that the masses of people pay attention to, and an important part of the development of our national economy. Real estate industry in our country is an industry with large capital investment, high rate of return, high risk and long period. The importance of risk management is becoming more and more prominent because of the bubble phenomenon of real estate and the decreasing profit of real estate development enterprises, so people pay more and more attention to the risk analysis of real estate projects. In order to avoid the potential threats and risks in real estate development projects, especially in the aspect of pricing, we should maximize the risk prediction and analysis of various influencing factors and possible future impacts, according to the current situation and development trends, And make the corresponding risk management evaluation and risk analysis. The real estate development project should control the risk of pricing and reduce the loss of the enterprise due to the pricing, which is the biggest guarantee for the investment of the real estate development project. The research on the pricing risk of the real estate development project is the focus and research direction of this paper. Firstly, the pricing theory of the real estate development project at home and abroad is combed and analyzed, and the theoretical basis of the real estate development project is comprehensively analyzed. Based on the basic theory of real estate development and the characteristics of real estate development projects, this paper studies the related problems of pricing risk management in real estate development projects. Using the basic risk identification method to deal with the pricing risk factors of real estate development projects, such as economic factors, social factors, institutional and policy factors, geographical conditions, proximity road conditions, The main factors, such as the distribution of buildings and the conditions of land development and utilization, are analyzed and summarized qualitatively and quantitatively. Through the analysis and induction of the results, the dominant factors and general factors are determined. Make risk decision and risk response. Based on the characteristics of project pricing risk prevention and management, this paper combines the scientific theory with the practical application, and systematically introduces the project pricing risk prevention and management. By using the methods of pricing risk measurement and case analysis, this paper analyzes the influencing factors of real estate project pricing risk management and establishes the corresponding framework and its guiding significance in practice. It can be seen that to establish effective prevention and risk management mechanism, real estate development projects need to be systematically managed and applied in many levels and stages. In order to reduce the target cost, achieve the quality target and achieve the progress target, we must carry out effective risk pricing management.
【學(xué)位授予單位】：內(nèi)蒙古大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F299.233.4

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