本文選題：培訓(xùn)體系 + 企業(yè)培訓(xùn)　； 參考：《天津大學(xué)》2014年碩士論文

【摘要】：培訓(xùn)作為現(xiàn)代企業(yè)人力資源管理的重要手段，對企業(yè)的發(fā)展有著重要作用。但不同行業(yè)因自身業(yè)務(wù)特點的不同，培訓(xùn)的體系和方法也都不同，雖存在可借鑒性，卻絕不能照搬復(fù)制。房地產(chǎn)中介行業(yè)作為國民經(jīng)濟中的重要環(huán)節(jié)，發(fā)揮著越來越無法替代的作用。在一些房地產(chǎn)中介企業(yè)中，，完整的培訓(xùn)體系架構(gòu)首先沒有建立，其次就是即便有了培訓(xùn)體系，但很難實現(xiàn)培訓(xùn)的落實，培訓(xùn)往往要為銷售讓步。造成這種現(xiàn)象的原因很復(fù)雜，最重要的還是因為培訓(xùn)不能被企業(yè)負責(zé)人認可，適合自己企業(yè)的培訓(xùn)體系沒有建立完善，通過培訓(xùn)未能見到銷售業(yè)績的提升。因此，建立適應(yīng)企業(yè)自身的培訓(xùn)體系尤為必要的。 本文以天津中原地產(chǎn)為例，通過查閱相關(guān)文件及實際工作中的經(jīng)驗總結(jié)，以行業(yè)特點描述、培訓(xùn)理論支持、公司自身情況等為基礎(chǔ)，以公司培訓(xùn)和區(qū)域培訓(xùn)相結(jié)合的體系構(gòu)建作為研究重點，借鑒同行業(yè)公司培訓(xùn)體系的優(yōu)勢，從課程的設(shè)置、計劃的擬定、人員的匹配到培訓(xùn)考核機制的建立、階段性的總結(jié)等方面進行研究、分析，建立適合天津中原地產(chǎn)企業(yè)發(fā)展的培訓(xùn)體系。此外，明確公司培訓(xùn)講師選拔、激勵、管理的制度和流程，為公司的發(fā)展壯大提供強大的講師團隊，也不會因人員變動而捉襟見肘。最后，根據(jù)培訓(xùn)實施情況進行總結(jié)，并對培訓(xùn)體系提出未來的改進建議。希望可以通過本文最終為天津中原地產(chǎn)培訓(xùn)體系的完善提供幫助，也為房地產(chǎn)中介行業(yè)培訓(xùn)體系構(gòu)建提供素材。
[Abstract]:As an important means of human resource management in modern enterprises, training plays an important role in the development of enterprises. However, different industries have different training systems and methods because of their own business characteristics, although they can be used for reference, they must not copy. As an important link in the national economy, the real estate intermediary industry plays a more and more irreplaceable role. In some real estate intermediary enterprises, the complete training system architecture is not established first, and secondly, even if there is a training system, it is very difficult to implement the training, training often has to give in for sales. The reasons for this phenomenon are very complex, the most important is that the training can not be recognized by the business leaders, the training system suitable for their own enterprises has not been established and perfected, and the sales performance can not be improved through training. Therefore, it is particularly necessary to establish a training system that adapts to the enterprise itself. This article takes Tianjin Central Plains Real Estate as an example, through consulting relevant documents and practical work experience summary, based on the description of industry characteristics, training theory support, the company's own situation, etc. Taking the system construction of the combination of company training and regional training as the research focus, drawing lessons from the advantages of the training system of the same industry companies, from curriculum setting, planning, personnel matching to the establishment of training assessment mechanism, Research, analysis and establish a training system suitable for the development of Tianjin Zhongyuan real estate enterprises. In addition, clear company training instructor selection, incentive, management system and process, for the development of the company to provide a strong team of lecturers, but also not overstretched by personnel changes. Finally, according to the implementation of the training summarized, and the training system to propose future improvements. Through this paper, I hope to provide help for the improvement of Tianjin Zhongyuan real estate training system, and also provide materials for the construction of real estate intermediary industry training system.
【學(xué)位授予單位】：天津大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2014
【分類號】：F299.233.4;F272.92

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