本文選題：房地產(chǎn) + 項(xiàng)目管理��； 參考：《中國海洋大學(xué)》2014年碩士論文

【摘要】：隨著住房供應(yīng)政策、住房市場(chǎng)開放政策以及住房金融政策的陸續(xù)出臺(tái),我國產(chǎn)業(yè)機(jī)構(gòu)逐漸趨向合理,開始朝著優(yōu)化升級(jí)的方向穩(wěn)步發(fā)展。以城市建設(shè),促進(jìn)小城鎮(zhèn)發(fā)展,建立經(jīng)濟(jì)開發(fā)區(qū)為主要?jiǎng)恿?城市化進(jìn)程開始了全面推進(jìn)。由此,房地產(chǎn)業(yè)逐漸成為我國主要的經(jīng)濟(jì)產(chǎn)業(yè)之一,然而由于國家宏觀經(jīng)濟(jì)政策的調(diào)整,市場(chǎng)供需之間以及國際金融政策的收緊等問題,使得房地產(chǎn)行業(yè)面臨著很高的財(cái)務(wù)風(fēng)險(xiǎn)。近年來,隨著經(jīng)濟(jì)的發(fā)展,寧陽縣在住房建設(shè)工作中取得了很大的進(jìn)步。城鄉(xiāng)居民的住房條件逐漸得到改善,有效地緩解了城鎮(zhèn)小戶型住宅配置不足的局面。但是由于寧陽縣地理位置比較偏遠(yuǎn),經(jīng)濟(jì)相對(duì)落后,因此,秀水佳苑項(xiàng)目作為該縣域內(nèi)的高檔住宅小區(qū),在項(xiàng)目的開發(fā)、建設(shè)、預(yù)售、銷售階段中,不可避免的受到了市場(chǎng)供需關(guān)系的變化、資本結(jié)構(gòu)不合理以及房地產(chǎn)行業(yè)本身建設(shè)周期長等因素的制約,使得該項(xiàng)目面臨著很多財(cái)務(wù)風(fēng)險(xiǎn)問題。本文以秀水佳苑這一項(xiàng)目作為研究對(duì)象,通過理論聯(lián)系實(shí)際、定量與定性分析方法的運(yùn)用,在吸取借鑒前人研究成果的基礎(chǔ)上,從財(cái)務(wù)風(fēng)險(xiǎn)的基本理論出發(fā),首先對(duì)秀水佳苑項(xiàng)目的背景、現(xiàn)狀、特點(diǎn)以及房地產(chǎn)財(cái)務(wù)風(fēng)險(xiǎn)形成機(jī)理進(jìn)行了闡述,指出財(cái)務(wù)風(fēng)險(xiǎn)形成的影響因素；其次,從財(cái)務(wù)風(fēng)險(xiǎn)的管理角度出發(fā),分別對(duì)秀水佳苑項(xiàng)目的現(xiàn)金流、償債能力、獲利能力等方面進(jìn)行了詳盡地探討。同時(shí),結(jié)合模型構(gòu)建以及盈虧分析法、敏感性分析法、概率分析等方法,進(jìn)行實(shí)證分析,全方位對(duì)該項(xiàng)目的財(cái)務(wù)風(fēng)險(xiǎn)進(jìn)行了評(píng)估。最后從籌資風(fēng)險(xiǎn)、投資風(fēng)險(xiǎn)、現(xiàn)金流以及回收資金風(fēng)險(xiǎn)等方面,提出只有合理安排資金的期限搭配,合理確定籌資比例,提倡多元化投資,適當(dāng)投資,保持最佳現(xiàn)金持有度等有效策略,才能全力避免資金回收風(fēng)險(xiǎn),有效建立資金循環(huán)機(jī)制和現(xiàn)金預(yù)算編制等有效措施。為我國房地產(chǎn)項(xiàng)目的財(cái)務(wù)風(fēng)險(xiǎn)管理,提供了一定的借鑒。.
[Abstract]:Along with the housing supply policy, the housing market opening policy and the housing finance policy coming out one after another, the industrial organization of our country gradually tends to be reasonable, and begins to develop steadily towards the direction of optimization and upgrading. With urban construction, promoting the development of small towns and establishing economic development zones as the main driving force, the urbanization process began to advance in an all-round way. As a result, the real estate industry has gradually become one of the main economic industries in China. However, due to the adjustment of national macroeconomic policies, the tightening of international financial policies and between the supply and demand of the market, Make real estate industry face very high financial risk. In recent years, with the development of economy, Ningyang County has made great progress in housing construction. The housing conditions of urban and rural residents have been improved gradually, which effectively alleviates the insufficient allocation of small-sized housing in cities and towns. However, because Ningyang County is relatively remote in geographical location and relatively backward in economy, therefore, Xiushui Jiayuan Project, as an upscale residential district in the county area, is in the stages of development, construction, pre-sale and sale of the project. Inevitably due to the change of the market supply and demand, the unreasonable capital structure and the long construction cycle of the real estate industry, the project is faced with a lot of financial risks. This paper takes Xiushui Jiayuan as the object of study, through the application of theory and practice, quantitative and qualitative analysis methods, on the basis of drawing lessons from previous research results, starting from the basic theory of financial risk. Firstly, the background, current situation, characteristics and formation mechanism of real estate financial risk are expounded, and the influencing factors of financial risk formation are pointed out. Secondly, from the perspective of financial risk management, The cash flow, solvency and profitability of Xiushui Jiayuan project are discussed in detail. At the same time, combining the methods of model construction, profit and loss analysis, sensitivity analysis, probability analysis and so on, the paper makes an empirical analysis, and evaluates the financial risk of the project in all directions. Finally, from the aspects of financing risk, investment risk, cash flow and the risk of recovering funds, it is proposed that only a reasonable allocation of the term of the funds should be arranged, a reasonable proportion of the funds should be determined, a diversified investment should be advocated, and an appropriate investment should be made. Only by maintaining the best cash holding and other effective strategies can we avoid the risk of capital recovery and establish effective measures such as cash circulation mechanism and cash budgeting. For our country real estate project financial risk management, provided certain reference.
【學(xué)位授予單位】：中國海洋大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F299.233.42

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