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我國外貿代理企業(yè)的轉型研究

發(fā)布時間:2019-04-20 13:42
【摘要】:隨著外貿經營權的放開,更多的企業(yè)甚至個人進入到外貿行業(yè),給傳統(tǒng)的外貿代理企業(yè)帶了巨大的壓力。傳統(tǒng)外貿代理的經營每況愈下,甚至陷入了困境,舉步維艱。改革開放以來,伴隨著網(wǎng)絡科技的推廣,電子商務迅速地發(fā)展起來,國際貿易也開始呈現(xiàn)出新的內涵、特征和模式。在新形勢下,外貿代理企業(yè)如何轉型和升級,實現(xiàn)企業(yè)的生存和發(fā)展已成為當前亟待解決的課題。本文運用了亞當·斯密的勞動分工理論和羅納德·科斯的交易費用理論,分析了傳統(tǒng)外貿代理企業(yè)在當今對外貿易活動中作為主力軍的地位,并不會輕易地消失。同時,通過編制調查問卷,對全國的外貿代理企業(yè)進行調查,在數(shù)據(jù)分析的基礎上,進一步剖析了外貿代理企業(yè)的經營現(xiàn)狀、內部缺陷、外部機遇等,重新認識了外貿代理企業(yè)存在的本質特征和現(xiàn)實意義。最后,本文嘗試總結并提出傳統(tǒng)外貿代理企業(yè)進行轉型升級的策略-----構建外貿綜合服務平臺,試圖為現(xiàn)代外貿企業(yè)的生存和發(fā)展提供有效的建議。全文共有五個部分。第一章:緒論,詳述了選題的背景以及意義,并且對在本文撰寫的過程中涉及到的文獻綜述和研究方法進行了簡單的闡述;第二章:我國傳統(tǒng)外貿代理企業(yè)的困境,闡述了我國傳統(tǒng)外貿代理企業(yè)的理論以及其特點、優(yōu)勢、缺陷、面臨的問題等;第三章:我國傳統(tǒng)外貿代理企業(yè)的轉型,結合國民經濟的發(fā)展現(xiàn)狀,明確制約外貿企業(yè)轉型的主要因素,提出傳統(tǒng)外貿代理企業(yè)體制改革的必然性;第四章:貿易方式的創(chuàng)新與傳統(tǒng)外貿企業(yè)轉型,通過對外貿新形勢的研究和分析,在現(xiàn)有外貿服務平臺的基礎上,總結歸納出外貿企業(yè)轉型升級的新模式,構建外貿綜合服務平臺以推動我國對外貿易的進一步發(fā)展;第五章:結論與建議,對上述分析做出歸納性的總結,提出了問題和不足之處。
[Abstract]:With the opening of the foreign trade management right, more enterprises and even individuals enter the foreign trade industry, which brings great pressure to the traditional foreign trade agency enterprises. The management of the traditional foreign trade agent is getting worse and worse, and even falls into a difficult position. Since the reform and opening up, with the popularization of network technology, e-commerce has developed rapidly, and international trade has begun to show new connotation, characteristics and patterns. Under the new situation, how to transform and upgrade the foreign trade agent enterprises to realize the survival and development of the enterprises has become an urgent issue to be solved. Based on Adam Smith's theory of division of labor and Ronald Coase's theory of transaction costs, this paper analyzes the position of traditional foreign trade agency enterprises as the main force in today's foreign trade activities, and it will not disappear easily. At the same time, through the compilation of the questionnaire, the foreign trade agency enterprises in the country are investigated. On the basis of the data analysis, the author further analyzes the management status, internal defects, and external opportunities of the foreign trade agency enterprises. We re-understand the essential characteristics and practical significance of the existence of foreign trade agency enterprises. Finally, this paper attempts to summarize and put forward the traditional foreign trade agency strategy for transformation and upgrading-to build a comprehensive service platform for foreign trade, in order to provide effective suggestions for the survival and development of modern foreign trade enterprises. The paper consists of five parts. The first chapter: introduction, detailed the background and significance of the topic, and in this paper involved in the process of literature review and research methods carried on a simple description; Chapter two: the predicament of the traditional foreign trade agency enterprises in our country, expounds the theory of our country traditional foreign trade agency enterprises and its characteristics, advantages, defects, problems and so on. Chapter three: the transformation of the traditional foreign trade agency enterprises in our country, combining with the development of the national economy, the main factors restricting the transformation of the foreign trade enterprises are clearly defined, and the inevitability of the reform of the traditional foreign trade agency enterprises system is put forward. Chapter four: the innovation of trade mode and the transformation of traditional foreign trade enterprises. Through the research and analysis of the new situation of foreign trade, on the basis of the existing foreign trade service platform, the paper sums up the new mode of transformation and upgrading of foreign trade enterprises. Building a comprehensive service platform for foreign trade in order to promote the further development of China's foreign trade; Chapter V: conclusions and recommendations, the above analysis of induction summary, proposed the problems and shortcomings.
【學位授予單位】:對外經濟貿易大學
【學位級別】:碩士
【學位授予年份】:2016
【分類號】:F752

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