農(nóng)產(chǎn)品國(guó)際貿(mào)易中移動(dòng)電子商務(wù)發(fā)展的困境及其應(yīng)對(duì)
本文選題:農(nóng)產(chǎn)品國(guó)際貿(mào)易 切入點(diǎn):移動(dòng)電子商務(wù) 出處:《農(nóng)業(yè)經(jīng)濟(jì)》2017年08期
【摘要】:農(nóng)產(chǎn)品雖是自給自足性很強(qiáng)的產(chǎn)品,至今農(nóng)戶生產(chǎn)的農(nóng)產(chǎn)品仍主要用于自家消費(fèi),進(jìn)入市場(chǎng)進(jìn)行貿(mào)易的并不多,但畢竟也有相當(dāng)部分,且隨著城市化進(jìn)程的加快、土地流轉(zhuǎn)和農(nóng)業(yè)規(guī);(jīng)營(yíng)的推進(jìn),農(nóng)產(chǎn)品的商品率在逐漸提升,而農(nóng)產(chǎn)品國(guó)際貿(mào)易則成為農(nóng)產(chǎn)品增值、農(nóng)民增收的重要途徑。在如今的信息化時(shí)代,農(nóng)產(chǎn)品國(guó)際貿(mào)易主要通過移動(dòng)電子商務(wù)來(lái)進(jìn)行,移動(dòng)電子商務(wù)已成為農(nóng)產(chǎn)品國(guó)際貿(mào)易提高效率和效益的基本手段。但因農(nóng)村移動(dòng)信息服務(wù)設(shè)施的落后、農(nóng)民移動(dòng)電子商務(wù)知識(shí)的缺乏等諸多因素的限制,農(nóng)產(chǎn)品國(guó)際貿(mào)易中移動(dòng)電子商務(wù)發(fā)展卻遭遇困境,需采取綜合措施突圍脫困。
[Abstract]:Although agricultural products are very self-sufficient products, so far the agricultural products produced by farmers are still mainly used for their own consumption, and trade into the market is not much, but after all, there is also a considerable part, and with the acceleration of the process of urbanization, With the promotion of land circulation and large-scale agricultural management, the commodity rate of agricultural products is gradually rising, while the international trade of agricultural products has become an important way to increase the value of agricultural products and increase the income of farmers. The international trade of agricultural products is mainly carried out through mobile electronic commerce, which has become the basic means to improve the efficiency and benefit of international trade of agricultural products. However, because of the backwardness of mobile information service facilities in rural areas, Due to the lack of knowledge of mobile electronic commerce and other factors, the development of mobile electronic commerce in the international trade of agricultural products has encountered difficulties, so it is necessary to take comprehensive measures to break through the difficulties.
【作者單位】: 上?茖W(xué)技術(shù)職業(yè)學(xué)院商貿(mào)管理學(xué)院;
【基金】:上海高等職業(yè)教育創(chuàng)新行動(dòng)計(jì)劃項(xiàng)目“上?茖W(xué)技術(shù)職業(yè)學(xué)院電子商務(wù)骨干專業(yè)建設(shè)師資隊(duì)伍建設(shè)”(項(xiàng)目編號(hào):XM-01-02-02)
【分類號(hào)】:F323.7;F724.6;F752
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