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中國中小型制造外貿(mào)企業(yè)向跨境電商轉(zhuǎn)型的分析研究

發(fā)布時(shí)間:2018-01-12 10:24

  本文關(guān)鍵詞:中國中小型制造外貿(mào)企業(yè)向跨境電商轉(zhuǎn)型的分析研究 出處:《經(jīng)貿(mào)實(shí)踐》2016年10期  論文類型:期刊論文


  更多相關(guān)文章: 中小型制造類出口企業(yè) 跨境電商 轉(zhuǎn)型建議


【摘要】:近年來隨著電子商務(wù)的不斷發(fā)展擴(kuò)大,跨境電子商務(wù)市場規(guī)模也隨之快速增長。2015年度,跨境電商的市場規(guī)模為9000億元人民幣,同比增長了50%,2016年度或?qū)⑦_(dá)到1萬2000億元人民幣的規(guī)模,預(yù)計(jì)未來幾年內(nèi)仍會(huì)保持快速增長的狀態(tài)?梢哉f跨境電商是國際貿(mào)易的新方式,傳統(tǒng)外貿(mào)企業(yè)也應(yīng)順應(yīng)時(shí)代,逐步轉(zhuǎn)型。本文主要研究中國中小型制造外貿(mào)企業(yè)在向跨境電商轉(zhuǎn)型中具備的優(yōu)勢(shì)及面臨的挑戰(zhàn),并提出了助其成功轉(zhuǎn)型的建議分析。
[Abstract]:In recent years, with the continuous development and expansion of e-commerce, the market size of cross-border e-commerce has also increased rapidly. In 2015, the market size of cross-border e-commerce is 900 billion yuan. Compared with the same period last year, the increase is likely to reach 1.2 tillion yuan in 2016, and it is expected that it will continue to grow rapidly in the next few years. Cross-border e-commerce is a new way of international trade. Traditional foreign trade enterprises should also adapt to the times and gradually transform. This paper mainly studies the advantages and challenges that Chinese small and medium-sized manufacturing foreign trade enterprises have in the transition to cross-border e-commerce. And put forward some suggestions to help its successful transformation.
【作者單位】: 對(duì)外經(jīng)濟(jì)貿(mào)易大學(xué);
【分類號(hào)】:F724.6;F752
【正文快照】: 一、我國跨境電商現(xiàn)狀近年來,全球經(jīng)濟(jì)不景氣的大背景下,我國的國際貿(mào)易也受到?jīng)_擊,進(jìn)出口增長平緩。據(jù)海關(guān)數(shù)據(jù)統(tǒng)計(jì),2015年,我國一般貨物貿(mào)易進(jìn)出口總值24.59萬億元人民幣,同比下降7%。其中,出口14.14萬億元,下降1.8%;進(jìn)口10.45萬億元,下降13.2%。與之相反,近年來跨境電商卻

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