本文選題：cB模式 + 汽車產業(yè)　； 參考：《經濟縱橫》2017年09期

【摘要】：以大眾化定制為內核的c2B商業(yè)模式,伴隨互聯網的快速發(fā)展而日漸興起。c2B模式是智能制造的發(fā)展趨勢,將帶來汽車產業(yè)信息整合和資源調配等能力的巨大提升。因此,c2B模式是汽車產業(yè)智能化發(fā)展的重點突破口之一。汽車產業(yè)鏈各環(huán)節(jié)都應站在產業(yè)變革與企業(yè)轉型的戰(zhàn)略高度,分階段逐步推進c2B模式,實現汽車產業(yè)鏈各環(huán)節(jié)功能的相應調整,同時打造全網運營的"2"平臺,逐步提升和完善生產企業(yè)與用戶間的交互模式,把握發(fā)展機遇,贏得競爭優(yōu)勢,實現企業(yè)與消費者的雙贏。
[Abstract]:With the rapid development of the Internet, the C2B business model with the core of mass customization is the development trend of intelligent manufacturing, which will bring great improvement of the capability of information integration and resource allocation of automobile industry. Therefore, C-2-B model is one of the key breakthrough points in the intelligent development of automobile industry. Every link of automobile industry chain should stand at the strategic height of industry transformation and enterprise transformation, push forward c2B mode step by step, realize corresponding adjustment of each link function of automobile industry chain, at the same time, build "2" platform of whole network operation. Gradually improve and perfect the interaction mode between the production enterprise and the user, grasp the development opportunity, win the competitive advantage, and realize the win-win situation between the enterprise and the consumer.
【作者單位】： 清華大學汽車產業(yè)與技術戰(zhàn)略研究院;清華大學汽車安全與節(jié)能國家重點實驗室;
【分類號】：F426.471

【相似文獻】

相關重要報紙文章 前2條

1 張緒旺;汽車電商更適合C2B模式[N];現代物流報;2014年

2 商報記者 張緒旺;C2B反向電子商務來襲[N];北京商報;2012年

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本文編號：1998321