本文選題：電力營銷 + 移動作業(yè)終端　； 參考：《華北電力大學(xué)(北京)》2016年碩士論文

【摘要】：隨著無線通信技術(shù)和智能終端設(shè)備的發(fā)展,為電力營銷移動作業(yè)應(yīng)用提供了成熟的技術(shù)準備。而現(xiàn)有電力營銷現(xiàn)場作業(yè)模式由于缺乏有效管控方式和技術(shù)手段支撐,在現(xiàn)場作業(yè)資料完整性、現(xiàn)場作業(yè)質(zhì)量管控、現(xiàn)場作業(yè)工作效率等方面均存在明顯的不足,與營銷業(yè)務(wù)標(biāo)準化作業(yè)、精益化管控的工作要求仍存在較大差距。電力營銷移動作業(yè)平臺的建設(shè)與應(yīng)用,可以有效解決原有營銷現(xiàn)場作業(yè)工作效率低、工作質(zhì)量得不到有效管控以及現(xiàn)場客戶服務(wù)能力受限等問題,促進電力營銷現(xiàn)場作業(yè)的標(biāo)準化與專業(yè)化。本文通過設(shè)計電力營銷移動作業(yè)平臺,給出了營銷移動作業(yè)應(yīng)用的具體解決方案。首先闡明了電力營銷移動作業(yè)平臺的總體建設(shè)目標(biāo)和設(shè)計思路,詳細介紹了電力營銷移動作業(yè)平臺的總體架構(gòu)、物理架構(gòu)、業(yè)務(wù)架構(gòu)、數(shù)據(jù)架構(gòu)以及技術(shù)架構(gòu)設(shè)計；介紹了內(nèi)外網(wǎng)交互技術(shù)、基于位置的服務(wù)、紅外掃描與射頻技術(shù)、電子簽名、視頻通訊等電力營銷移動作業(yè)平臺應(yīng)用的主要技術(shù)；對基于移動作業(yè)的現(xiàn)場業(yè)擴報裝、現(xiàn)場計量裝接、現(xiàn)場用電檢查等典型業(yè)務(wù)進行了場景與功能設(shè)計,明確了電力營銷移動作業(yè)的工作流程和工作內(nèi)容,指導(dǎo)了營銷移動作業(yè)應(yīng)用的研究與實踐。文章最后闡述了設(shè)計建設(shè)電力營銷移動作業(yè)平臺的預(yù)期成效以及后續(xù)發(fā)展的相關(guān)建議與對策。
[Abstract]:With the development of wireless communication technology and intelligent terminal equipment, it provides mature technical preparation for power marketing mobile operation application. However, due to the lack of effective control and technical support, the existing field operation mode of electric power marketing has obvious shortcomings in the aspects of the integrity of field operation data, the quality control of field operation, the efficiency of field operation, etc. There is still a big gap between the requirements of lean control and standardization of marketing operations. The construction and application of mobile job platform for electric power marketing can effectively solve the problems of low efficiency of original marketing field operation, lack of effective control of work quality and limited ability of customer service on the spot. To promote the standardization and specialization of field operation in electric power marketing. In this paper, the specific solution of the application of marketing mobile operation is given by designing the mobile operation platform of electric power marketing. Firstly, the overall construction goal and design idea of power marketing mobile operation platform are expounded, and the overall structure, physical structure, business architecture, data architecture and technical architecture design of power marketing mobile operation platform are introduced in detail. This paper introduces the main technologies used in the application of internal and external network interaction technology, location-based service, infrared scanning and radio frequency technology, electronic signature, video communication, etc. The scene and function design of some typical business such as on-site metrology and installation, on-site electricity inspection and so on are carried out, the work flow and work content of electric power marketing mobile operation are clarified, and the research and practice of marketing mobile operation application are guided. Finally, the paper expounds the expected effect of the design and construction of the mobile operation platform for electric power marketing, as well as the related suggestions and countermeasures for the subsequent development.
【學(xué)位授予單位】：華北電力大學(xué)(北京)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2016
【分類號】：TP311.52

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本文編號：2099481