我國(guó)汽車(chē)行業(yè)營(yíng)銷(xiāo)趨勢(shì)研究
發(fā)布時(shí)間:2018-05-08 13:58
本文選題:汽車(chē)行業(yè) + 營(yíng)銷(xiāo)趨勢(shì) ; 參考:《黑龍江科技信息》2016年22期
【摘要】:在汽車(chē)行業(yè)之中,營(yíng)銷(xiāo)趨勢(shì)對(duì)汽車(chē)營(yíng)銷(xiāo)市場(chǎng)擴(kuò)展及有效運(yùn)動(dòng)有著非常重要的作用。在汽車(chē)行業(yè)不斷發(fā)展過(guò)程中,營(yíng)銷(xiāo)趨勢(shì)也在不斷變化,對(duì)傳統(tǒng)的汽車(chē)行業(yè)營(yíng)銷(xiāo)模式造成了非常大的沖擊,這也導(dǎo)致當(dāng)前汽車(chē)營(yíng)銷(xiāo)呈現(xiàn)多元化的趨勢(shì)。結(jié)合汽車(chē)行業(yè)營(yíng)銷(xiāo)趨勢(shì)現(xiàn)狀進(jìn)行分析,并對(duì)汽車(chē)營(yíng)銷(xiāo)未來(lái)發(fā)展方向進(jìn)行探究。
[Abstract]:In the automobile industry, the marketing trend plays a very important role in the expansion and effective movement of automobile marketing. In the process of continuous development of automobile industry, the marketing trend is also changing, which has caused a great impact on the traditional automobile industry marketing mode, which also leads to the current trend of diversification of automobile marketing. This paper analyzes the present situation of automobile marketing trend, and probes into the future development direction of automobile marketing.
【作者單位】: 青海交通職業(yè)技術(shù)學(xué)院汽車(chē)工程系;
【分類(lèi)號(hào)】:F274;F426.471
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