“中國產(chǎn)品”轉(zhuǎn)為“中國品牌”的理性思考
發(fā)布時間:2018-11-22 15:50
【摘要】:在"十三五"期間推進供給側(cè)結(jié)構(gòu)性改革,重要任務(wù)是調(diào)結(jié)構(gòu)、促發(fā)展,加快推進企業(yè)產(chǎn)品建設(shè),由產(chǎn)品轉(zhuǎn)向品牌。這內(nèi)在要求我們要圍繞品牌建設(shè)采取對策,保護知識產(chǎn)權(quán),嚴(yán)打假冒偽劣,創(chuàng)造良好的品牌空間。企業(yè)要全力經(jīng)營產(chǎn)品,完善品牌體系,提高經(jīng)濟效益,推動企業(yè)轉(zhuǎn)型升級。
[Abstract]:During the 13th Five-Year Plan period, the important task of promoting supply-side structural reform is to adjust the structure, promote development, speed up the construction of enterprise products, and shift from product to brand. This requires us to take countermeasures around brand construction, protect intellectual property rights, crack down on counterfeiting and shoddy, and create good brand space. Enterprises should strive to manage products, perfect brand system, improve economic benefits, and promote enterprise transformation and upgrading.
【作者單位】: 中共伊春市委黨校;
【分類號】:F273.2
本文編號:2349800
[Abstract]:During the 13th Five-Year Plan period, the important task of promoting supply-side structural reform is to adjust the structure, promote development, speed up the construction of enterprise products, and shift from product to brand. This requires us to take countermeasures around brand construction, protect intellectual property rights, crack down on counterfeiting and shoddy, and create good brand space. Enterprises should strive to manage products, perfect brand system, improve economic benefits, and promote enterprise transformation and upgrading.
【作者單位】: 中共伊春市委黨校;
【分類號】:F273.2
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