技術(shù)革新趨勢下我國零售商業(yè)模式創(chuàng)新發(fā)展路徑探討
發(fā)布時間:2018-06-12 05:36
本文選題:技術(shù)革新 + 零售商業(yè); 參考:《商業(yè)經(jīng)濟研究》2017年05期
【摘要】:隨著信息化的發(fā)展,零售業(yè)在流通領(lǐng)域也受到了技術(shù)革新的影響,突破了傳統(tǒng)的零售業(yè)邊界,開始借助技術(shù)革新與各個產(chǎn)業(yè)進行有效融合發(fā)展,如"農(nóng)+超"模式、網(wǎng)絡(luò)零售模式的出現(xiàn),使得零售商業(yè)模式發(fā)生了巨大的變化,不斷地改變著人們的消費方式和理念?偟膩碚f,隨著信息等技術(shù)的革新,零售商業(yè)模式出現(xiàn)了巨大的變化,開始不斷融合發(fā)展,提高了零售行業(yè)的發(fā)展水平,也提升了經(jīng)濟的運行效率。本文在技術(shù)革新趨勢發(fā)展的基礎(chǔ)上,深刻分析我國零售商業(yè)模式創(chuàng)新發(fā)展路徑,并在此基礎(chǔ)上提出相應(yīng)的對策與建議。
[Abstract]:With the development of information technology, the retail industry has also been influenced by technological innovation in the circulation field. It has broken through the boundary of the traditional retail trade, and started to integrate and develop effectively with the help of technological innovation and various industries, such as the mode of "agricultural superfluous". The appearance of network retail mode makes the retail business model change greatly, and constantly changes people's consumption mode and concept. In general, with the innovation of information and other technologies, the retail business model has undergone great changes, and began to merge and develop, thus improving the development level of the retail industry and improving the efficiency of the economy. On the basis of the trend of technological innovation, this paper makes a deep analysis of the development path of retail business model innovation in China, and puts forward corresponding countermeasures and suggestions.
【作者單位】: 河南工業(yè)貿(mào)易職業(yè)學(xué)院;
【分類號】:F724.2
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